Shlomi Lavi /
Jun 25, 2022
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Bottom Line: Which is Better - Brandwatch or Grade.us?
Brandwatch is more expensive to implement (TCO) than Grade.us, and Grade.us is rated higher (83/100) than Brandwatch (78/100). Grade.us offers users more features (4) than Brandwatch (3). There is a clear winner in this case and it is Grade.us!
Looking for the right Reputation Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
BRANDWATCH Vs. Grade Us, Inc.
BRANDWATCH: Brandwatch is one of the world’s leading social media monitoring applications. We help customers from all across the globe discover, understand and respond to comments made about them on the web in real time.
Grade Us, Inc.: Grade.us provides an easy and unobtrusive way to ask and remind customers to review your business on the sites that matter to you. We call it a "review funnel".
Who is more expensive? Brandwatch or Grade.us?
The real total cost of ownership (TCO) of Reputation Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Brandwatch and Grade.us.
Brandwatch price starts at $800 per license , On a scale between 1 to 10 Brandwatch is rated 6, which is similar to the average cost of Reputation Management software. Grade.us price starts at $110 per seat/month , When comparing Grade.us to its competitors, the software is rated 6 - similar to the average Reputation Management software cost.
Bottom line: Brandwatch cost is around the same cost of Grade.us.
Which software includes more/better features?
We've compared Brandwatch Vs. Grade.us based on some of the most important and required Reputation Management features.
Brandwatch: Data Import/Export, Basic Reports, Online Customer Support.
Grade.us: Data Filtering, Response Management, Sentiment Analysis, Social Media Metrics.
Target customer size
Customers of the software include small and medium businesses as well as large enterprises. and Grade.us's target customer size include: Small, medium and large size businesses.