Compare Currency Alliance and Launchfire - Jul 2022

Shlomi Lavi

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Bottom Line: Which is Better - Currency Alliance or Launchfire?

Currency Alliance is more expensive to implement (TCO) than Launchfire, and Currency Alliance is rated higher (83/100) than Launchfire (65/100). Launchfire offers users more features (2) than Currency Alliance (0).

Looking for the right Customer Loyalty solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Currency Alliance Vs. Launchfire Interactive

Currency Alliance: The team behind Currency Alliance believes loyalty programs for all but the largest, high frequency programs are flawed in their design - and this limits the value received by customers, which in turn limits their participation. Lack of participation means the companies providing the loyalty program are missing out on the opportunity to engage in a...

Launchfire Interactive : In corporate speak we build gamified promotions and training programs. In reality we fill shopping carts, pack restaurants, sell stuff & teach people. Best of all we make it fun to do all this stuff!

Who is more expensive? Currency Alliance or Launchfire?

The real total cost of ownership (TCO) of Customer Loyalty software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Currency Alliance and Launchfire.

Currency Alliance price starts at $0.01 per feature/month , On a scale between 1 to 10 Currency Alliance is rated 8, which is higher than the average cost of Customer Loyalty software. Launchfire accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Currency Alliance is rated 8, which is higher than the average cost of Customer Loyalty software.

Bottom line: Currency Alliance is more expensive than Launchfire.

Which software includes more/better features?

We've compared Currency Alliance Vs. Launchfire based on some of the most important and required Customer Loyalty features.

Currency Alliance: We are still working to collect the list of features for Currency Alliance.

Launchfire: Customer Service, Social Media.

Target customer size

Currency Alliance's typical customers include: Medium and large size businesses, The software presents extensive services and can be deployed in businesses of all sizes.