Compare Flashtalking and Field ID - Mar 2023

Shlomi Lavi

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Bottom Line: Which is Better - Flashtalking or Field ID?

Field ID is more expensive to implement (TCO) than Flashtalking, and Flashtalking is rated higher (92/100) than Field ID (82/100). Field ID offers users more features (3) than Flashtalking (0).

Looking for the right Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Flashtalking, Inc. Vs. Field ID

Flashtalking, Inc.: Flashtalking is an independent ad serving, tracking and technology company, providing best-in-class digital advertising products, service and support for online advertisers, key media buying and creative agencies. Our products lead the agency ad server market and facilitate the management, delivery and tracking of all forms of digital advertising a...

Field ID: Field ID is an innovative solution that uses combination of electronic identification (RFID & barcodes), mobile devices and the Web to automate Inspection and Safety Compliance Management (ISCM). At Field ID, we help organizations around the world focus on increasing workplace safety, reducing liability, and eliminating the problems that come with ...

Who is more expensive? Flashtalking or Field ID?

The real total cost of ownership (TCO) of Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Flashtalking and Field ID.

Flashtalking accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Flashtalking is rated 4, which is lower than the average cost of Marketing software. Field ID price starts at $99 per user/month , When comparing Field ID to its competitors, the software is rated 6 - similar to the average Marketing software cost.

Bottom line: Field ID is more expensive than Flashtalking.

Which software includes more/better features?

We've compared Flashtalking Vs. Field ID based on some of the most important and required Marketing features.

Flashtalking: We are still working to collect the list of features for Flashtalking.

Field ID: Data Import/Export, Basic Reports, Online Customer Support.

Target customer size

Flashtalking marketing software is typically used by businesses in a wide range of industries that engage in digital advertising. and Field ID's target customer size include: Small, medium and large size businesses.