Compare LeadMaster and Brightspot CMS - Jun 2022

Shlomi Lavi

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Bottom Line: Which is Better - LeadMaster or Brightspot CMS?

Brightspot CMS is more expensive to implement (TCO) than LeadMaster, and LeadMaster is rated higher (88/100) than Brightspot CMS (87/100). LeadMaster offers users more features (21) than Brightspot CMS (3). There is a clear winner in this case and it is LeadMaster!

Looking for the right CRM solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Leadmaster Vs. Perfect Sense Digital

Leadmaster: Whether you're a corporate marketing professional or an ad agency, you require effective yet easy-to-deploy tools that build sales pipeline. LeadMaster has the tools to succesfully automate your marketing. Track sales leads throughout the sales cycle from lead generation to closing the sale & beyond - so you'll know what's working, who's selling a...

Perfect Sense Digital: Founded in 2008 by AOL technology executives David Gang and Lisa Malmud, Perfect Sense Digital helps companies materially change the way they do business online. Well known for the unique experiences they build with consumer publishing partners such as Scripps Networks Interactive, The Coca-Cola Company, IndieWire, SnagFilms, Healthgrades and USA T...

Who is more expensive? LeadMaster or Brightspot CMS?

The real total cost of ownership (TCO) of CRM software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for LeadMaster and Brightspot CMS.

LeadMaster price starts at $15 per user/month , On a scale between 1 to 10 LeadMaster - Lead Management / CRM is rated 4, which is lower than the average cost of CRM software. Brightspot CMS price starts at $7,500 per month , When comparing Brightspot CMS to its competitors, the software is rated 4 - lower than the average CRM software cost.

Bottom line: LeadMaster cost is around the same cost of Brightspot CMS.

Which software includes more/better features?

We've compared LeadMaster Vs. Brightspot CMS based on some of the most important and required CRM features.

LeadMaster: this software is considered "feature-rich" with more than 10 important features, here is a partial list: Customer Service, Email Marketing, Marketing Automation, Sales Automation, Collaboration Center , Campaign Management, Contact Management, Customer Support Tracking.

Brightspot CMS: Data Import/Export, Basic Reports, Online Customer Support.

Target customer size

The LeadMaster CRM application is best for several industries including small businesses, advertising, real estate, call center, mortgage, education, manufacturing, healthcare and insurance. Customers of the software include all business sizes and varieties.