Compare Adobe and AdsWizz - Sep 2023

Shlomi Lavi

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Bottom Line: Which is Better - Adobe or AdsWizz?

Adobe is more expensive to implement (TCO) than AdsWizz, and AdsWizz is rated higher (92/100) than Adobe (91/100). Adobe offers users more features (6) than AdsWizz (3).

Looking for the right Account Based Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Marketo Vs. Adswizz

Marketo: In 2007, my co-founders and I created Marketo with a passion and a vision to build a great company – one that changes the market with our technology innovation and thought leadership; one that delivers real value to our customers; one that delights our users on a daily basis with the experience of working with our software; one that creates substan...

Adswizz: AdsWizz is an innovative technology provider of on-line audio and video advertising solutions with offices in the US and Europe. AdsWizz is gradually becoming the leading global advertising solution provider to the on-line audio and radio industries. AdsWizz' customers are leading online ad-sale houses, publishers, music platforms and advertisers. ...

Who is more expensive? Adobe Marketo Engage or AdsWizz?

The real total cost of ownership (TCO) of Account Based Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Adobe Marketo Engage and AdsWizz.

Adobe Marketo Engage price starts at $895 per month , On a scale between 1 to 10 Adobe Marketo Engage is rated 10, which is much higher than the average cost of Account Based Marketing software. AdsWizz accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Adobe Marketo Engage is rated 10, which is much higher than the average cost of Account Based Marketing software.

Bottom line: Adobe Marketo Engage is more expensive than AdsWizz.

Which software includes more/better features?

We've compared Adobe Vs. AdsWizz based on some of the most important and required Account Based Marketing features.

Adobe Marketo Engage: Campaign Management, Email Marketing, Lead Management, Marketing Automation, Sales and CRM Integration, Social Media.

AdsWizz: Data Import/Export, Basic Reports, Online Customer Support.

Target customer size

Customers of the software mainly include small and medium businesses from a diverse range of industries. The software is mainly deployed in small and medium businesses from major industries.