Shlomi Lavi /
Apr 27, 2022
We publish unbiased reviews. Our opinions are our own and are not influenced by payments from advertisers. This content is reader-supported, which means if you leave your details with us we may earn a commission. Learn why ITQlick is free .
Bottom Line: Which is Better - Mautic or Ensighten?
Mautic is more expensive to implement (TCO) than Ensighten, and Ensighten is rated higher (90/100) than Mautic (75/100).
Looking for the right Marketing Automation solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Mautic Vs. Ensighten
Mautic: The Mautic™ Association is a non-profit organization focused on supporting the Mautic free and open source marketing automation system. The organization provides resources and a network for people to connect and grow both personally and professionally.
Specialties
Ensighten: Ensighten enables global brands to transform their digital business by fueling their diverse marketing technology investments with first-party customer data and profiles. Ensighten’s patented marketing data platform, anchored by the world’s leading enterprise tag management system, powers a number of mission-critical use cases spanning omni-channel...
Who is more expensive? Mautic or Ensighten?
The real total cost of ownership (TCO) of Marketing Automation software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Mautic and Ensighten.
Mautic price starts at $100 per month , On a scale between 1 to 10 Mautic is rated 6, which is similar to the average cost of Marketing Automation software. Ensighten accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Mautic is rated 6, which is similar to the average cost of Marketing Automation software.
Bottom line: Mautic is more expensive than Ensighten.
Which software includes more/better features?
We've compared Mautic Vs. Ensighten based on some of the most important and required Marketing Automation features.
Mautic: We are still working to collect the list of features for Mautic.
Ensighten: We are still working to collect the list of features for Ensighten.
Target customer size
Mautic's typical customers include: Small, medium and large size businesses, and Ensighten's target customer size include: Small, medium and large size businesses.