Compare Opt It and Flashtalking - Mar 2023

Shlomi LaviShlomi Lavi / Mar 01, 2023

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Bottom Line: Which is Better - Opt It or Flashtalking?

Flashtalking is more expensive to implement (TCO) than Opt It, and Flashtalking is rated higher (92/100) than Opt It (62/100).

Looking for the right Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Opt It, Inc. Vs. Flashtalking, Inc.

Opt It, Inc.: Opt It, Inc., based in Chicago, IL, is the premier provider of text messaging applications for brands and businesses. Founded in 2004, Opt It’s goal was to develop a web-based software solution for creating, managing and tracking text message marketing campaigns. The company has grown to be one of the leaders for do-it-yourself text messaging solut...

Flashtalking, Inc.: Flashtalking is an independent ad serving, tracking and technology company, providing best-in-class digital advertising products, service and support for online advertisers, key media buying and creative agencies. Our products lead the agency ad server market and facilitate the management, delivery and tracking of all forms of digital advertising a...

Who is more expensive? Opt It or Flashtalking?

The real total cost of ownership (TCO) of Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Opt It and Flashtalking.

Opt It price starts at $50 per month , On a scale between 1 to 10 Opt It is rated 2, which is much lower than the average cost of Marketing software. Flashtalking accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Opt It is rated 2, which is much lower than the average cost of Marketing software.

Bottom line: Flashtalking is more expensive than Opt It.

Which software includes more/better features?

We've compared Opt It Vs. Flashtalking based on some of the most important and required Marketing features.

Opt It: We are still working to collect the list of features for Opt It.

Flashtalking: We are still working to collect the list of features for Flashtalking.

Target customer size

Opt It's typical customers include: Small, medium and large size businesses,

Flashtalking marketing software is typically used by businesses in a wide range of industries that engage in digital advertising.

Opt It

ITQlick rating
(3.2/5)

starts at $50 per month

Opt It is a growing cloud-based Marketing software, it is designed to support small, medium and large size business. Opt It received a rating of 3.2 from ITQlick team. The software cost is considered affordable...

Categories: Mobile Marketing.

Flashtalking

ITQlick rating
(3.9/5)

Flashtalking is a growing cloud-based Marketing software, it is designed to support small and medium size business. Flashtalking received a rating of 3.9 from ITQlick team. The software cost is considered avera...

Categories: Marketing, Digital Advertising.

Compare specifications

Compare features

Opt It: 0 Features

We are working to collect the list of features

Flashtalking: 0 Features

We are working to collect the information
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Opt It
ITQlick rating
3.2/5
Score
62/100
Pricing
3/10
License pricing
$50 per month
Functionality
3
Review
Compare
Flashtalking
ITQlick rating
3.9/5
Score
92/100
Pricing
5.6/10
License pricing
Pricing not available
Functionality
3
AdsWizz
ITQlick rating
4.9/5
Score
92/100
Pricing
6/10
License pricing
Pricing not available
Functionality
4
ClearVie...
ITQlick rating
4.7/5
Score
91/100
Pricing
3/10
License pricing
$300 per month
Functionality
3
GlobeNewswire
ITQlick rating
3.5/5
Score
91/100
Pricing
3/10
License pricing
$150 per license
Functionality
3

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.