Compare Percolate and Brand V02 - Feb 2023

Shlomi Lavi

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Bottom Line: Which is Better - Percolate or Brand V02?

Percolate is more expensive to implement (TCO) than Brand V02, and Percolate is rated higher (79/100) than Brand V02 (56/100). Brand V02 offers users more features (3) than Percolate (0).

Looking for the right Digital Asset Management (DAM) solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Percolate Vs. BrandVO2

Percolate: Percolate was founded by Noah Brier and James Gross in 2011 to help brands adapt and succeed in a global economy where marketing has been transformed by mobile, social and software. At Percolate, our vision is to create technology that builds the world’s best brands. Our mission is to be The System of Record for Marketing. And we’re achieving both...

BrandVO2: Brand VO2 was developed by veteran brand marketers frustrated with the lack of digital tools available to identify emerging market trends, threats and competitive opportunities. We believe that on-line brand health surveys are fundamentally flawed in that they present lagging data and are sourced from paid research respondents

Who is more expensive? Percolate or Brand V02?

The real total cost of ownership (TCO) of Digital Asset Management (DAM) software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Percolate and Brand V02.

Percolate accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Percolate is rated 6, which is similar to the average cost of Digital Asset Management (DAM) software. Brand V02 price starts at $20,000 per user/year , When comparing Brand V02 to its competitors, the software is rated 4 - lower than the average Digital Asset Management (DAM) software cost.

Bottom line: Percolate is more expensive than Brand V02.

Which software includes more/better features?

We've compared Percolate Vs. Brand V02 based on some of the most important and required Digital Asset Management (DAM) features.

Percolate: We are still working to collect the list of features for Percolate.

Brand V02: Data Filtering, Sentiment Analysis, Social Media Metrics.

Target customer size

The software is a viable solution for businesses of all sizes with backgrounds in a variety of industries. The software is a viable solution for businesses of all sizes and a wide range of types.