Shlomi Lavi /
Jul 18, 2022
We publish unbiased reviews. Our opinions are our own and are not influenced by payments from advertisers. This content is reader-supported, which means if you leave your details with us we may earn a commission. Learn why ITQlick is free .
Bottom Line: Which is Better - Pica9 or FullStory?
Pica9 is more expensive to implement (TCO) than FullStory, and Pica9 is rated higher (89/100) than FullStory (82/100). Both tools offer the same amount of features.
Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Pica9 Vs. FullStory
Pica9: Pica9 builds and maintains local-marketing automation systems for major brands. Our CampaignDrive® empowers local marketers to produce customized campaigns—print, web, email, and mobile optimized—by combining images, templates and content according to brand-defined permissions. Our systems improve brand integrity and accelerate time-to-market while...
FullStory: FullStory records and reproduces real user experiences on your site helping you support customers, boost conversions, and debug faster.
Who is more expensive? Pica9 or FullStory?
The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Pica9 and FullStory.
Pica9 price starts at $2,500 per month , On a scale between 1 to 10 Pica9 is rated 6, which is similar to the average cost of Email Marketing software. FullStory price starts at $899 per license , When comparing FullStory to its competitors, the software is rated 2 - much lower than the average Email Marketing software cost.
Bottom line: Pica9 is more expensive than FullStory.
Which software includes more/better features?
We've compared Pica9 Vs. FullStory based on some of the most important and required Email Marketing features.
Pica9: Data Import/Export, Basic Reports, Online Customer Support.
FullStory: Dashboard, Data Analysis Tools, Data analysis.
Target customer size
Pica9's typical customers include: Start up, Small business, Medium business, Large business, and FullStory's target customer size include: Small, medium and large size businesses.