Shlomi Lavi /
Oct 19, 2022
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Bottom Line: Which is Better - ReviewTrackers or Marketo Lead?
Marketo Lead is more expensive to implement (TCO) than ReviewTrackers, and Marketo Lead is rated higher (87/100) than ReviewTrackers (80/100). Marketo Lead offers users more features (12) than ReviewTrackers (7).
Looking for the right Reputation Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
ReviewTrackers Vs. Marketo
ReviewTrackers: ReviewTrackers is the award-winning customer feedback platform trusted by tens of thousands of business locations around the world. The software empowers clients by helping them efficiently manage their online reviews, build their business reputation, and understand their customers in ways that make a positive impact on their bottom line. ReviewTra...
Marketo: In 2007, my co-founders and I created Marketo with a passion and a vision to build a great company – one that changes the market with our technology innovation and thought leadership; one that delivers real value to our customers; one that delights our users on a daily basis with the experience of working with our software; one that creates substan...
Who is more expensive? ReviewTrackers or Marketo Lead Management?
The real total cost of ownership (TCO) of Reputation Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for ReviewTrackers and Marketo Lead Management.
ReviewTrackers price starts at $119 per location/month , On a scale between 1 to 10 ReviewTrackers is rated 6, which is similar to the average cost of Reputation Management software. Marketo Lead Management price starts at $9 per month , When comparing Marketo Lead Management to its competitors, the software is rated 8 - higher than the average Reputation Management software cost.
Bottom line: Marketo Lead Management is more expensive than ReviewTrackers.
Which software includes more/better features?
We've compared ReviewTrackers Vs. Marketo Lead based on some of the most important and required Reputation Management features.
ReviewTrackers: Data Analysis Tools, Project Management, Communications, Fixed Asset Management, Contact Management, Content Management, Social Media Management.
Marketo Lead Management: Campaign Management, Contact Management, Customer Database, Email Marketing, Email Triggers.
Target customer size
ReviewTrackers's typical customers include: Small, medium and large size businesses, Marketo Lead Management is specifically designed for small and midsize companies.