Compare Shopify and OptifiNow - Oct 2022

Shlomi Lavi

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Bottom Line: Which is Better - Shopify or OptifiNow?

Shopify is more expensive to implement (TCO) than OptifiNow, and Shopify is rated higher (94/100) than OptifiNow (80/100). Shopify offers users more features (6) than OptifiNow (5).

Looking for the right eCommerce solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Shopify Inc. Vs. OptifiNow

Shopify Inc.: At Shopify, we help emerging small businesses get off the ground and grow into successful companies. We do this by creating great technology and by making it accessible to people that previously wouldn't be able to afford it. We are a team of highly dedicated individuals who share two things: a passion for problem-solving, and a commitment to e...

OptifiNow: OPTIFINOW REDEFINES THE MARKETING AND SALES PROCESS, EMPOWERS SALESPEOPLE TO DELIVER RELEVANT COMMUNICATIONS ACROSS BUYING STAGES While many Marketing Automation and CRM solutions promise to increase revenue, they tend to leak revenue at critical points in the sales process because they do not support the entire customer lifecycle. Information h...

Who is more expensive? Shopify or OptifiNow?

The real total cost of ownership (TCO) of eCommerce software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Shopify and OptifiNow.

Shopify price starts at $29 per month , On a scale between 1 to 10 Shopify is rated 6, which is similar to the average cost of eCommerce software. OptifiNow accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Shopify is rated 6, which is similar to the average cost of eCommerce software.

Bottom line: Shopify is more expensive than OptifiNow.

Which software includes more/better features?

We've compared Shopify Vs. OptifiNow based on some of the most important and required eCommerce features.

Shopify: Online Auction Management, Online Order Entry, Order Confirmation, Order Processing, Product Catalog, Product Configurator.

OptifiNow: Lead Management, Lead Tracking, Sales and CRM Integration, CRM with Call Center, Call Center.

Target customer size

Anyone who intends to make some online retail sales can useShopify. The software is a viable solution for businesses of all sizes without any restriction on industrial affiliation.