Shlomi Lavi /
Oct 19, 2022
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Bottom Line: Which is Better - Spotlyte or Marketing 360?
Spotlyte is more expensive to implement (TCO) than Marketing 360, and Marketing 360 is rated higher (91/100) than Spotlyte (80/100). Marketing 360 offers users more features (5) than Spotlyte (0). There is a clear winner in this case and it is Marketing 360!
Looking for the right Social Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Spotlyte Vs. Marketing 360
Spotlyte: With Spotlyte, social media posts break outside constraints of a single network. Our technology aggregates and unifies social media from multiple source networks and presents it in a way to boost audience engagement.
Marketing 360: Marketing 360® is a Top Rated National® marketing platform. We're driven to continually produce, power and promote the greatest marketing platform in the world. Our Marketing 360® platform is a combination of top-notch, fully managed marketing services and intelligently integrated marketing software.
We’re different because we don’t just special...
Who is more expensive? Spotlyte or Marketing 360?
The real total cost of ownership (TCO) of Social Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Spotlyte and Marketing 360.
Spotlyte price starts at $95 per month , On a scale between 1 to 10 Spotlyte is rated 4, which is lower than the average cost of Social Marketing software. Marketing 360 price starts at $395 per month , When comparing Marketing 360 to its competitors, the software is rated 2 - much lower than the average Social Marketing software cost.
Bottom line: Spotlyte is more expensive than Marketing 360.
Which software includes more/better features?
We've compared Spotlyte Vs. Marketing 360 based on some of the most important and required Social Marketing features.
Spotlyte: We are still working to collect the list of features for Spotlyte.
Marketing 360: Chat, Prospect Segmentation, Email Marketing, Task Management, Social Media.
Target customer size
Spotlyte's typical customers include: Start up, Small business, Medium business, Large business, Marketing 360® is designed mainly for entrepreneurs as well as those engaging in small to medium-size business.