Compare Synup and Spongecell - Dec 2022

Shlomi LaviShlomi Lavi / Dec 13, 2022

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Bottom Line: Which is Better - Synup or Spongecell?

Synup is more expensive to implement (TCO) than Spongecell, and Spongecell is rated higher (86/100) than Synup (71/100).

Looking for the right Advertising Agency solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

SYNUP INC. Vs. Spongecell, Inc.

SYNUP INC.: We founded Synup in early 2014 after being frustrated with solutions in local marketing that just didn't work. Our initial goal was to create software that could solve problems we were facing ourselves. Our software tracks hundreds of thousands of business profiles & monitors millions of interactions to provide businesses with automated marketin...

Spongecell, Inc.: Spongecell is leading the online advertising revolution. By combining speed, innovation and advanced engineering, we transform standard online ads into engaging interactive ads that can run anywhere on the web. We work with creative and media agencies to serve thousands of engaging campaigns and billions of impressions for global advertisers every ...

Who is more expensive? Synup or Spongecell?

The real total cost of ownership (TCO) of Advertising Agency software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Synup and Spongecell.

Synup price starts at $30 per location , On a scale between 1 to 10 Synup is rated 4, which is lower than the average cost of Advertising Agency software. Spongecell accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Synup is rated 4, which is lower than the average cost of Advertising Agency software.

Bottom line: Synup cost is around the same cost of Spongecell.

Which software includes more/better features?

We've compared Synup Vs. Spongecell based on some of the most important and required Advertising Agency features.

Synup: We are still working to collect the list of features for Synup.

Spongecell: We are still working to collect the list of features for Spongecell.

Target customer size

Synup's typical customers include: SMBs, and Spongecell's target customer size include: Small, medium and large size businesses.

Synup

ITQlick rating
(3.2/5)

starts at $30 per location

Synup software is Cloud-based reputation management, local search analytics, and online listings tool that is modeled to serve multiple business sizes. It helps organizations to track, promote and manage their ...

Categories: SEO/SEM.

Spongecell

ITQlick rating
(3.2/5)

Spongecell is cloud-based marketing automation as well as advertising agency software. The software is a digital advertising platform which gives the user the privilege to create as well as optimize creative ex...

Categories: Marketing, Digital Advertising.

Compare specifications

Compare features

Synup: 0 Features

We are working to collect the list of features

Spongecell: 0 Features

We are working to collect the information
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Synup
ITQlick rating
3.2/5
Score
71/100
Pricing
4.8/10
License pricing
$30 per location
Functionality
3
Review
Compare
Spongece...
ITQlick rating
3.2/5
Score
86/100
Pricing
4.2/10
License pricing
Pricing not available
Functionality
3
Smart Ad...
ITQlick rating
3.1/5
Score
88/100
Pricing
4.6/10
License pricing
Pricing not available
Functionality
3
Advantage
ITQlick rating
3.9/5
Score
75/100
Pricing
4/10
License pricing
Pricing not available
Functionality
5
CORE
ITQlick rating
4.1/5
Score
62/100
Pricing
6.2/10
License pricing
$69 per month
Functionality
3
Review

Auditor - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.