Compare Teradata and Terminus - Aug 2022

Shlomi Lavi

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Bottom Line: Which is Better - Teradata or Terminus?

Terminus is more expensive to implement (TCO) than Teradata, and Teradata is rated higher (89/100) than Terminus (81/100).

Looking for the right Marketing Automation solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Teradata Vs. Terminus Software

Teradata: Teradata delivers powerful and proven solutions that bring together different data sources from across your enterprise to give you a single view of your business. Choose from an entire family of data warehousing platforms that provide the benefits of Active Enterprise Intelligence to any company, regardless of size or budget.

Terminus Software: Founded in 2014, Terminus is the industry’s first account-based marketing platform that enables B2B marketers to target companies, engage decision-makers on their terms and accelerate sales pipeline velocity at scale. Launched in early 2015, Terminus is already proven to better align sales and marketing teams, deploy account-based marketing at scal...

Who is more expensive? Teradata Integrated Marketing Management or Terminus?

The real total cost of ownership (TCO) of Marketing Automation software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Teradata Integrated Marketing Management and Terminus.

Teradata Integrated Marketing Management accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Teradata Integrated Marketing Management is rated 4, which is lower than the average cost of Marketing Automation software. Terminus price starts at $29 per user/month , When comparing Terminus to its competitors, the software is rated 6 - similar to the average Marketing Automation software cost.

Bottom line: Terminus is more expensive than Teradata Integrated Marketing Management.

Which software includes more/better features?

We've compared Teradata Vs. Terminus based on some of the most important and required Marketing Automation features.

Teradata Integrated Marketing Management: We are still working to collect the list of features for Teradata Integrated Marketing Management.

Terminus: We are still working to collect the list of features for Terminus.

Target customer size

Teradata Integrated Marketing Management's typical customers include: Small, medium and large size businesses, and Terminus's target customer size include: Small businesses and start ups.