Shlomi Lavi /
Apr 19, 2022
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Bottom Line: Which is Better - Traackr or Hootsuite?
Traackr is more expensive to implement (TCO) than Hootsuite, and Hootsuite is rated higher (93/100) than Traackr (72/100). Hootsuite offers users more features (15) than Traackr (0). There is a clear winner in this case and it is Hootsuite!
Looking for the right Influencer Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Traackr Vs. Hootsuite
Traackr: Traackr is a powerful influencer analytics suite that supports successful influencer marketing strategies by giving you the knowledge you need to craft smart strategies and effective plans. We help you understand your audience and focus your attention on the most important people and content on the social web.
Over 140 enterprises and 40% of the...
Hootsuite:
Hootsuite is a social media management system for businesses and organizations to collaboratively execute campaigns across multiple social networks from one secure, web-based dashboard. Launch marketing campaigns, identify and grow audiences, and distribute targeted messages using Hootsuite’s unique social media dashboard. Streamline team workfl...
Who is more expensive? Traackr or Hootsuite?
The real total cost of ownership (TCO) of Influencer Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Traackr and Hootsuite.
Traackr price starts at $499 per month , On a scale between 1 to 10 Traackr is rated 4, which is lower than the average cost of Influencer Marketing software. Hootsuite price starts at $49 per user/month , When comparing Hootsuite to its competitors, the software is rated 2 - much lower than the average Influencer Marketing software cost.
Bottom line: Traackr is more expensive than Hootsuite.
Which software includes more/better features?
We've compared Traackr Vs. Hootsuite based on some of the most important and required Influencer Marketing features.
Traackr: We are still working to collect the list of features for Traackr.
Hootsuite: Blogger Integration, Business Content Sharing, Facebook Integration, Flickr Integration, Foursquare Integration.
Target customer size
Traackr's typical customers include: Small, medium and large size businesses, Hootsuite is perfect for companies of all shapes and sizes.