Shlomi Lavi /
Oct 12, 2022
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Bottom Line: Which is Better - Tweepi or Marketo Lead?
Marketo Lead is more expensive to implement (TCO) than Tweepi, and Marketo Lead is rated higher (87/100) than Tweepi (85/100). Marketo Lead offers users more features (12) than Tweepi (3).
Looking for the right Social Media Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Tweepi Vs. Marketo
Tweepi : Tweepi helps you make sense, manage and expand your Twitter social graph. It's free for all, with some paid Premium features.
Ten's of thousands of users use Tweepi every day, to follow, unfollow and force-unfollow more than 250,000 users daily.
We are always looking for new product ideas, new talent and user feedback is always welcome.
Marketo: In 2007, my co-founders and I created Marketo with a passion and a vision to build a great company – one that changes the market with our technology innovation and thought leadership; one that delivers real value to our customers; one that delights our users on a daily basis with the experience of working with our software; one that creates substan...
Who is more expensive? Tweepi or Marketo Lead Management?
The real total cost of ownership (TCO) of Social Media Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Tweepi and Marketo Lead Management.
Tweepi price starts at $10.75 per month , On a scale between 1 to 10 Tweepi is rated 4, which is lower than the average cost of Social Media Management software. Marketo Lead Management price starts at $9 per month , When comparing Marketo Lead Management to its competitors, the software is rated 8 - higher than the average Social Media Management software cost.
Bottom line: Marketo Lead Management is more expensive than Tweepi.
Which software includes more/better features?
We've compared Tweepi Vs. Marketo Lead based on some of the most important and required Social Media Management features.
Tweepi: Social Analytics, Social Listening, Twitter Integration.
Marketo Lead Management: Campaign Management, Contact Management, Customer Database, Email Marketing, Email Triggers.
Target customer size
Tweets and Twitter lists can be fun, however, would not you, as a marketer, want to select interested users and follow them directly? In that case, Tweepi can be your best choice. Marketo Lead Management is specifically designed for small and midsize companies.