Salesforce CRM Pricing Guide (Mar 2022)

Salesforce Review
ITQlick Score: 98/100
ITQlick Rating:
(4.4/5)
Pricing: 3/10 - low cost
Category: CRM -> Salesforce CRM review -> Salesforce CRM pricing
Ranking:Ranked 2 out of 599 CRM systems
Company: Salesforce.com
Pricing: starts at $25 per user/month
Typical customers: Small, medium and large size businesses
Platforms: Cloud
Links: Salesforce CRM review, Salesforce CRM alternatives
Shlomi LaviShlomi Lavi / Mar 22, 2022

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Salesforce CRM pricing: How much does it cost in 2022?

Salesforce has various pricing plans that are designed for various business sizes and business needs. Here is a breakdown of its pricing:

Pricing for Small Businesses: The Small business plans are the Essentials Plan priced at $25 per user per month, the Sales Professional plan priced at $75 per user per month, the Service Professional plan priced $75 per user per month, and the Pardot Growth Plan priced at $ 1,250 per user per month.

Pricing for Sales Cloud and Service Cloud: The Sales Cloud plans are the Essentials Plan priced at $25 per user per month, the Professional plan priced at $75 per user per month, the Enterprise plan priced at $150 per user per month, and the Unlimited Plan $300 priced at per user per month.

Salesforce CRM vs. competitors (pricing)

Salesforce CRM is less expensive than the industry average. When comparing to other top CRM vendors, on a scale between 1 to 10 (10 is the most expensive to implement), Salesforce CRM is rated 3. Read the article below in order to calculate the total cost of ownership (TCO), which includes: customization, data migration, training, hardware, maintenance, upgrades, and more.

Hidden cost: Software customizations

How much customization is needed? How many systems do you want to integrate Salesforce CRM to? Does your company work like industry standards or does it have its own customized processes? What kind of special reports are needed?

In order to calculate the cost of customization you can use the following estimates:

  • Minimal customization - integrate with 1-2 systems: $2,500
  • Standard customization - integrate with 3-5 systems: $10,000
  • Fully customized system - integrate with more than 5 systems: $25,000

Hidden cost: business data migration Relevant for Salesforce CRM

As a rule of thumb the cost of data migration depends on how many records you want to migrate. Records can include the number of customers, invoices, financial transactions, products, inventory size, suppliers:

  • 1,000 records: $2,000
  • 10,000 records: $5,000
  • 100,000 records: $20,000
  • 1,000,000+ records: $50,000

Hidden cost: training

How many groups (different departments, usages, type of users) are needed for Salesforce CRM training? In order to calculate the cost you can use the following estimates:

  • 1-2 Sessions: $1,000
  • 3-4 Sessions: $2,500
  • 5-7 Sessions: $5,000
  • 8-10 Sessions: $10,000

Frequently Asked Questions (FAQs)

How much does Salesforce CRM cost per month?

Their pricing plan starts at $25 per user/month.

They offer a free trial?

Yes, Salesforce CRM offers a free trial so you can try it yourself, free trials are great because your team can test the software (at least basic features of it) in your own time without the pressure of sales teams.

Can I use Salesforce CRM for free?

No, Salesforce CRM don't offer a free version of their product.

How do I get pricing information directly from the vendor?

You can get it on their website. So why do you need us? we can help you get the total cost of implementation (not just the cost of licenses) and compare them with alternative solutions.

How can the team at ITQlick help?

The science of TCO (total cost of ownership) may not be easy to calculate. If you seek to get detailed info about the TCO, get in touch with ITQlick experts. Contact us today and get up to date, detailed quotes.
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Customer Relationship Management (CRM) Software Price Range

Most CRM software in the market are priced on a per-user, per-month basis; hence, businesses can expect to pay between the range of $10 to $200 per user monthly. There are also some CRM products with yearly pricings and others with perpetual licenses.

The above price range depends on the sophistication of the CRM products feature-wise, as well as the number of user accesses or accounts paid for. Some CRM software within the above price ranges are Zendesk Sell, which starts from $19 monthly per user, FreeAgent CRM pricing starts from $25 monthly per user, and GreenRope costs between $149 for up to 1,000 contacts to $699 for up to 50,000 contacts.

In addition, CRM products target different sizes of organizations, and their price ranges are as follows:

  • Small Businesses can expect to pay between the range of $10 to $25 for CRM software. The prices are set on a per user per month basis. For example, Zoho CRM costs $12 per user per month, Fresh Sales costs $13 per user, per month, and Copper pricing starts $19 per user per month. In addition to this, some products offer small businesses very basic packages which can be gotten for free.
  • Medium Businesses can expect to pay between $25 to $50 for CRM software. While most products for medium-sized businesses are priced on a per user, per month basis, the number of employees or registered users will determine the prize of the software per user. For example, Hubspot costs up to $30 per user monthly but $50 monthly for two users. Others are Benchmark ONE, which costs $40 monthly per user, and Skynamo, which is priced at $46 per user monthly.
  • Large Businesses can expect prices that fall within $50 to $200 for CRM products. CRM offerings for large business organizations typically come with more features; hence, there may be separate fees for installation, setup, or training. Some CRM software within this tier are FreeAgent CRM, which costs $130 price monthly per user; GreenRope costs between $149 for up to 1,000 contacts to $699 for up to 50,000 contacts , and Quick Base pricing falls around $500 monthly for a number of users.

CRM best of breeds and their price ranges are as follows:

  • Marketing Automation Software Marketing automation products can be divided into three tiers, each carrying prices that range from $0 to $19, $19 to $50, and $50 upwards, respectively. For instance, Active Campaign pricing starts from $15 monthly per user, Hubspot Marketing Automation costs up to $50 per user monthly, and Integrated Marketing Portal pricing is around $50 per user monthly.
  • Lead Management Software The pricing for Lead management products in the market usually varies between $11 and $60 upwards. These price ranges depend on the level of the products offerings and the number of registered users per month. For example, SalesExec pricing starts from $65 per user monthly, Salesforce Essentials costs around $25 per user monthly, and Lead Capsule pricing starts from around $500 per month for a number of years.
  • SalesForce Automation Software SalesForce automation products pricing ranges from $13 to $50 upwards, depending on the level of their offerings and the number of registered accounts per month. The prices are set per user, per month; hence, SAA software pricing like Really Simple System starts from $14 per user monthly, Pepperi pricing is around $48 per user monthly, and Cliently costs up to $39 per user per month.
  • Contact Management Software Most contact management products in the market are priced on a per month basis, and there are typically set limits to the number of contacts each user can manage on the software. Depending on the level of offers, prices may fall between $0 to $14, $14 to $25, and $25 to $400. For example, Infloflo pricing starts from around $100 per month, DejaOffice PC CRM costs up to $50 monthly, and AirTable pricing starts from $14 per month.
  • Email Marketing Software Email marketing products are priced per month, and there are usually limits on the number of subscribers or emails for each user monthly. The prices range from $0 and $30 upwards, depending on the package level. For example, Constant Contact pricing starts from $20 per month, SendinBlue pricing starts from $25 per month, and Campaigner costs around $19 per month.

Author - Shlomi Lavi

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Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.