Compare Active Campaign and Sellsy - Mar 2023

Shlomi Lavi

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Bottom Line: Which is Better - Active Campaign or Sellsy?

Active Campaign is more expensive to implement (TCO) than Sellsy, and Active Campaign is rated higher (83/100) than Sellsy (77/100). Active Campaign offers users more features (11) than Sellsy (7).

Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Active Campaign Vs. Easybill

Active Campaign: We make email marketing easy. For over nine years we have been innovating & pushing the limits of what email marketing can do for you. In addition to our platform you will have access to our email marketing resources, educational guides, and top of the line support. Helping your business succeed is our top priority.

Easybill: Easybill SAS, Sellsy editor, was created in January 2009 in La Rochelle, France, with seed funding from the founders. Having successfully demonstrated the key indicators of its economic model, the startup has completed a fundraising of € 1M from Alto Invest in December 2010.

Who is more expensive? Active Campaign or Sellsy?

The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Active Campaign and Sellsy.

Active Campaign price starts at $39 per month , On a scale between 1 to 10 Active Campaign is rated 4, which is lower than the average cost of Email Marketing software. Sellsy price starts at $28.24 per user/month , When comparing Sellsy to its competitors, the software is rated 4 - lower than the average Email Marketing software cost.

Bottom line: Active Campaign cost is around the same cost of Sellsy.

Which software includes more/better features?

We've compared Active Campaign Vs. Sellsy based on some of the most important and required Email Marketing features.

Active Campaign: this software is considered "feature-rich" with more than 10 important features, here is a partial list: Contact Management, Customer Service, Email Marketing, Lead Management, Newsletter Management, Sales Automation, Campaign Management, Contact History.

Sellsy: Basic Reports, Data Import/Export, Online Customer Support, Document Management, Task Management.

Target customer size

Small business users will find that personalized emails add a special note for each of your new leads. Sellsy is recommended for companies in various fields that would like to enhance their customer support and resource management.