Shlomi Lavi /
Mar 14, 2022
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Bottom Line: Which is Better - Adobe Social or Attensity?
Adobe Social is more expensive to implement (TCO) than Attensity, and Adobe Social is rated higher (91/100) than Attensity (62/100). Both tools offer the same amount of features.
Looking for the right Social Media Management solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Adobe Vs. Attensity
Adobe: Adobe is changing the world through digital experiences. For more than two decades, Adobe has been at the heart of making engaging experiences happen, and we fuel the content creation and delivery ecosystem in a way no other technology company can. nnWhether it's a smartphone or tablet app, a game, a video, a digital magazine, a website, or an ...
Attensity: Attensity’s social analytics and engagement solutions are the choice of industry leaders such as Charles Schwab, Cisco, eBay, Electronic Arts/Bioware, JetBlue Airways, Royal Bank of Canada, Starwood Hotels & Resorts, Whirlpool and many others. Why?
These organizations rely on Attensity’s world-class enterprise platform to Listen, Analyze, Relate...
Who is more expensive? Adobe Social or Attensity?
The real total cost of ownership (TCO) of Social Media Management software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Adobe Social and Attensity.
Adobe Social price starts at $52.99 per month , On a scale between 1 to 10 Adobe Social is rated 4, which is lower than the average cost of Social Media Management software. Attensity accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Adobe Social is rated 4, which is lower than the average cost of Social Media Management software.
Bottom line: Adobe Social cost is around the same cost of Attensity.
Which software includes more/better features?
We've compared Adobe Social Vs. Attensity based on some of the most important and required Social Media Management features.
Adobe Social: Facebook Integration, Content Templates, Template Creator, Twitter Integration, WYSIWYG App Builder.
Attensity: Blogger Integration, Facebook Integration, LinkedIn Integration, Twitter Integration, WYSIWYG App Builder.
Target customer size
Adobe Social tries to do everything and fails in most. Attensity is suitable for customer service teams, marketing and IT teams and industries related to insurance, consumer products, telecom and eCommerce.