Shlomi Lavi /
Mar 23, 2022
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Bottom Line: Which is Better - Emma or Constant Contact?
Emma is more expensive to implement (TCO) than Constant Contact, and Constant Contact is rated higher (94/100) than Emma (75/100). Both tools offer the same amount of features.
Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Emma Vs. Constant Contact
Emma: Emma is a web-based email marketing service helping more than 40,000 customers manage their online communication efforts. With sophisticated design, easy-to-use features and stellar customer support, it's the easiest way to create, send and track stylish email newsletters and campaigns.
We're out to help organizations use stylish email marketing t...
Constant Contact: Constant Contact®, Inc. wrote the book on Engagement Marketing™ — the new marketing success formula that helps small organizations create and grow customer relationships in today's socially connected world. Through its unique combination of online marketing tools and free personalized coaching, Constant Contact helps small businesses, associations,...
Who is more expensive? Emma or Constant Contact?
The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Emma and Constant Contact.
Emma price starts at $99 per month , On a scale between 1 to 10 Emma is rated 6, which is similar to the average cost of Email Marketing software. Constant Contact price starts at $9.99 per month , When comparing Constant Contact to its competitors, the software is rated 2 - much lower than the average Email Marketing software cost.
Bottom line: Emma is more expensive than Constant Contact.
Which software includes more/better features?
We've compared Emma Vs. Constant Contact based on some of the most important and required Email Marketing features.
Emma: Basic Reports, Data Import/Export, Online Customer Support, Image Library, WYSIWYG Email Editor.
Constant Contact: Email Campaigns, Email list management, Email Marketing API, Email Setup Wizard, Event Triggered Email.
Target customer size
Emma's typical customers include: SMBs, Constant Contact is best for small to large companies that focus on communications, advertising, and marketing.