Constant Contact Review - why 4.3 stars?

Shlomi Lavi / updated: Mar 09, 2022

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What is Constant Contact?

Constant Contact is a software solution that provides online survey tools, email marketing, event marketing, and social media marketing, for its clients. Member associations, small businesses, and nonprofit organizations, rely on Constant Contact affordable and easy to use tools to make and deliver professional and personalized communications that help engage prospects, customers, and members do their business online, from their social networks to their business email inboxes. The software is an industry leader in permission based online marketing, and the company has partners in global online marketing and social media marketing solutions. Constant Contact was founded in 1998 and has headquarters located in Waltham, Massachusetts.

Who is it best for?

Constant Contact is best for small to large companies that focus on communications, advertising, and marketing. The software is also ideal for companies in the industries of advertising, internet publication, business outsourcing, fund raisers, call centers, ecommerce, and consumer products. The software is used by more than 50,000 of clients located all over the world.

Main features and functionalities

Constant Contact can help your business by providing one tool for all your marketing needs. The software provides what is called the constant contact toolkit. With this toolkit, users get results through marketing campaigns such as online listings, email newsletters, social networking promotions, evens, surveys, and email newsletters. But it is not just about the service; the software also features several other features that can help users in their business.

Constant Contact can also help your business through other means aside from their advanced services and powerful tools; it also provides innovative initiatives that help businesses of all sizes. The software can be used as a free program to help companies that are starting out and provide ideas and benefits that would help them succeed in the market. The software aims to provide more opportunities to revolutionize the formula for business success in all sizes and markets.

What is the actual cost?

Constant Contact comes with very affordable marketing plans. The Digital marketing plan comes with two options. Email and Email Plus. The Email plan starts at $9.99/month as it involves unlimited marketing emails and email templates. The Email Plus plan starts at $45 per month. It involves everything included in the Email plan and some more features like Email marketing automation and dynamic content. There is also a Sales Accelerator plan that starts from $399 per month.

ITQlick pricing score is 3.6 out of 10 (10 is most expensive). Access ITQlick pricing guide for Constant Contact. You can also find here pricing information from Constant Contact's website.

Pros

• Constant contact offers customer and technical support for its users
• The software is compatible with mobile devices such as smartphones and tablets
• Constant Contact provides free marketing resources for user campaigns
• Constant Contact has social networking links, for social marketing, on their main site
• Constant Contact offers a free trial for its users

Cons

• Many other providers in the market charge less than Constant Contact.
• Constant Contact does not offer money back guarantee
• Constant Contact does not have a forum for user collaboration and interaction
• Constant Contact currently has limited language packs and offers only English
• Constant Contact can be confusing for new users without a guide or training

How it stacks up?

Access a head to head analysis of Constant Contact vs alternative software solutions.

Frequently Asked Questions (FAQs)