Compare Hootsuite and Propertybase - Jan 2024

Shlomi Lavi

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Bottom Line: Which is Better - Hootsuite or Propertybase?

Propertybase is more expensive to implement (TCO) than Hootsuite, and Hootsuite is rated higher (93/100) than Propertybase (82/100). Hootsuite offers users more features (15) than Propertybase (5). There is a clear winner in this case and it is Hootsuite!

Looking for the right Social Media solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Hootsuite Vs. Propertybase

Hootsuite: Hootsuite is a social media management system for businesses and organizations to collaboratively execute campaigns across multiple social networks from one secure, web-based dashboard. Launch marketing campaigns, identify and grow audiences, and distribute targeted messages using Hootsuite’s unique social media dashboard. Streamline team workfl...

Propertybase: We believe passionately in the power of technology, to change the real estate industry for the better. After more than 15 years of experience in management consulting and software development for the real estate industry, we decided to create the tool we had always wished for. A tool to make selling, leasing, and managing property easier. Property...

Who is more expensive? Hootsuite or Propertybase?

The real total cost of ownership (TCO) of Social Media software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Hootsuite and Propertybase.

Hootsuite price starts at $49 per user/month , On a scale between 1 to 10 Hootsuite is rated 2, which is much lower than the average cost of Social Media software. Propertybase price starts at $69 per user/month , When comparing Propertybase to its competitors, the software is rated 4 - lower than the average Social Media software cost.

Bottom line: Propertybase is more expensive than Hootsuite.

Which software includes more/better features?

We've compared Hootsuite Vs. Propertybase based on some of the most important and required Social Media features.

Hootsuite: this software is considered "feature-rich" with more than 10 important features, here is a partial list: Blogger Integration, Business Content Sharing, Facebook Integration, Flickr Integration, Foursquare Integration, Global Content Library, Google Plus, Instagram Integration.

Propertybase: Security, Budgeting & CPM, Lead Management, CRM, Marketing.

Target customer size

Hootsuite is perfect for companies of all shapes and sizes. The software is flexible enough to meet the requirements of any size of business.