Compare iContact and MailChimp - Apr 2022
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Bottom Line: Which is Better - iContact or MailChimp?
iContact is more expensive to implement (TCO) than MailChimp, and MailChimp is rated higher (98/100) than iContact (86/100). Both tools offer the same amount of features.
Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
iContact Vs. MailChimp
iContact: Since 2003, iContact has helped small and medium businesses share their stories, ideas, and products through email and social marketing. We take what we know about our favorite small and medium businesses—a trendy boutique hotel in South Beach, the online poster store that helps us decorate our cubicles, even the local coffee shop you'll find us in...
MailChimp: More than 3 million people use MailChimp to create, send, and track email newsletters. Whether you're self-employed, you manage projects for clients, or you work for a Fortune 500 company, MailChimp has features and integrations that will suit your email-marketing needs. Create signup forms that match your brand's look and feel, and send your subs...
Who is more expensive? iContact or MailChimp?
The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for iContact and MailChimp.
iContact price starts at $23 per month , On a scale between 1 to 10 iContact is rated 6, which is similar to the average cost of Email Marketing software. MailChimp price starts at $17 per month , When comparing MailChimp to its competitors, the software is rated 4 - lower than the average Email Marketing software cost.
Bottom line: iContact is more expensive than MailChimp.
Which software includes more/better features?
We've compared iContact Vs. MailChimp based on some of the most important and required Email Marketing features.
iContact: Email Campaigns, Email list management, Email Marketing API, Email Setup Wizard, Event Triggered Email, Social Media Integration.
MailChimp: Email Campaigns, Email list management, Email Marketing API, Email Setup Wizard, Event Triggered Email.
Target customer size
IContact is a cross industry product that is scalable for any size of business. MailChimp is best for all those that are in business and also are serious concerning making money.
Compare specifications
iContact Specifications
ITQlick Score: | 86/100 |
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ITQlick Rating: |
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Pricing: | 6/10 - average cost |
Category: | Email Marketing -> iContact review |
Company: | iContact |
Pricing: | starts at $23 per month |
Typical customers: | Small, medium and large size businesses |
Platforms: | Desktop, Cloud |
Links: | iContact review, iContact pricing, iContact alternatives |
MailChimp Specifications
ITQlick Score: | 98/100 |
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ITQlick Rating: |
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Pricing: | 4/10 - average cost |
Category: | Email Marketing -> MailChimp review |
Company: | MailChimp |
Pricing: | starts at $17 per month |
Typical customers: | SMBs |
Platforms: | Desktop, Cloud |
Links: | MailChimp review, MailChimp pricing, MailChimp alternatives |
Compare features
iContact: 6 Features
MailChimp: 6 Features
Auditor - Shlomi Lavi
Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.