MailChimp Review - why 4.5 stars?

Shlomi Lavi / updated: Mar 07, 2022

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What is MailChimp?

MailChimp is e-mail marketing software program that is provided to businesses. This is an item developed by MailChimp which is structured to promote email advertising campaigns. The program has many features that would certainly be perfect for local business in addition to the large ventures. Marketing is essential for all kind of business and MailChimp is the best service since it also has some attributes that resemble CRM devices.

Who is it best for?

MailChimp is best for all those that are in business and also are serious concerning making money. Consultants, start-ups, little companies, mid-size businesses and large business can all make use of MailChimp. This is a vital advertising device that aids making far better e-mail advertising and marketing campaigns.

Individuals have the ability to monitor the marketing projects and will certainly be notified on every person that reviews the emails sent for advertising and marketing objectives. The replies are also reported which assists organizations intend better.

Main features and functionalities

There are many methods through which MailChimp can aid your company. With e-mail marketing, you are able to reach a very large range of clients easily. MailChimp will allow you to produce e-mail advertising and marketing projects as well as tailor them to your choice.

You will certainly send out all projects with trademarks and also you can easily import get in touches with from other CRM devices. You will certainly likewise track the email advertising and marketing campaigns as well as how they are carrying out in terms of reaching out to customers.

What is the actual cost?

MailChimp offers a free plan for up tp 2000 contacts and 10,000 emails. The Essential plan starts from $9.99 per month for 500 contacts and 50000 emails.

ITQlick pricing score is 4.6 out of 10 (10 is most expensive). Access ITQlick pricing guide for MailChimp. You can also find here pricing information from MailChimp's website.

Pros

• MailChimp collaboration with Google Analytics helps in tracking the campaigns and replies received.
• MailChimp offers a wide array of tools that are available on CRM programs which help in customization of email campaigns.
• MailChimp is a cost-effective mailing list program and is sufficient for email marketing.
• MailChimp allows for contact import from other CRM tools like Salesforce.
• The set up and use of MailChimp is easy and straightforward.

Cons

• MailChimp does not permit affiliate marketing through its email campaigns.
• The MailChimp auto-responder is charged even with the free edition.
• The MailChimp built-in reporting tools should have intuitive workflow.
• The reporting features on MailChimp do not provide real-time data.
• In several instances, MailChimp keeps reloading and this takes too much time.

How it stacks up?

Access a head to head analysis of MailChimp vs alternative software solutions.

Frequently Asked Questions (FAQs)