MailChimp Review - why 4.5 stars?

MailChimp Review
ITQlick Score: 98/100
ITQlick Rating: (4.5/5)
Pricing: 4.6/10 - average cost
Category: Email Marketing -> MailChimp
Ranking:Ranked 1 out of 138 Email Marketing systems
Company: MailChimp
Pricing: starts at $20 per month
Typical customers: SMBs
Platforms: Desktop, Cloud
Links: MailChimp pricing, MailChimp alternatives

Shlomi LaviShlomi Lavi / updated: Apr 28, 2021

We publish unbiased reviews, our opinions are our own and are not influenced by payments from advertisers. Learn more in our advertiser disclosure.

What is MailChimp?

MailChimp is e-mail marketing software program that is provided to businesses. This is an item developed by MailChimp which is structured to promote email advertising campaigns. The program has many features that would certainly be perfect for local business in addition to the large ventures. Marketing is essential for all kind of business and MailChimp is the best service since it also has some attributes that resemble CRM devices.

What is MailChimp rating? ()

The rating of MailChimp is 4.5 stars out of 5 and the total score is 98 out of 100. The ratings are based on our unbiased experts. Learn more in our rating methodology page

Who are MailChimp's typical customers?

MailChimp is best for all those that are in business and also are serious concerning making money. Consultants, start-ups, little companies, mid-size businesses and large business can all make use of MailChimp. This is a vital advertising device that aids making far better e-mail advertising and marketing campaigns.

Individuals have the ability to monitor the marketing projects and will certainly be notified on every person that reviews the emails sent for advertising and marketing objectives. The replies are also reported which assists organizations intend better.

Is MailChimp the best Email Marketing?

MailChimp is ranked 1 out of 138 software in their category (Email Marketing systems).

What are their main features and functionalities?

There are many methods through which MailChimp can aid your company. With e-mail marketing, you are able to reach a very large range of clients easily. MailChimp will allow you to produce e-mail advertising and marketing projects as well as tailor them to your choice.

You will certainly send out all projects with trademarks and also you can easily import get in touches with from other CRM devices. You will certainly likewise track the email advertising and marketing campaigns as well as how they are carrying out in terms of reaching out to customers.

What are MailChimp's pros? (5 Pros)

  • MailChimp collaboration with Google Analytics helps in tracking the campaigns and replies received.
  • MailChimp offers a wide array of tools that are available on CRM programs which help in customization of email campaigns.
  • MailChimp is a cost-effective mailing list program and is sufficient for email marketing.
  • MailChimp allows for contact import from other CRM tools like Salesforce.
  • The set up and use of MailChimp is easy and straightforward.

What are MailChimp's cons? (2 cons)

  • MailChimp does not permit affiliate marketing through its email campaigns.
  • The MailChimp auto-responder is charged even with the free edition.

Who are their main alternatives?

MailChimp has a great number of competitors which include Active Campigns, Mad Mimi, Graphicmail, iContact and also reveal pigeon to name a few. MailChimp has so many features that make is a much better option over its competitors.

Customers can choose from the four various sorts of email projects and also customize one that matches their requirements. The predesigned email projects themes are additionally quite helpful particularly for those who are new to MailChimp. You can likewise publish your preferred style as well as design with no limitations.

What is the cost of MailChimp?

The cost of license starts at $20 per month. On top of the total cost of licenses which is easy to calculate - what is the REAL total cost of implementation? You need to add the cost of training, customization, data migration, and other "hidden cost". ITQlick pricing score is 4.6 out of 10 (10 is most expensive). Find here the REAL total cost breakdown for MailChimp

What should you ask MailChimp during a demo session? (65 questions)

Schedule a demo with MailChimp and access 65 must ask questions for the vendor while watching MailChimp in action.

MailChimp's list of categories:

Marketing
Email Marketing
Marketing Analytics
Marketing Automation

MailChimp's list of features:

Email Campaigns
Email list management
Email Marketing API
Email Setup Wizard
Event Triggered Email
Social Media Integration

MailChimp Vs. Alternatives

ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
Score ITQlick Score is a 1 to 100 score, based on pricing, and functionality Vs. alternative solutions
Pricing pricing Score is a 1 to 10 score, based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality
Review
Compare
MailChimp
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
Score
98/100
Pricing Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
4.6/10
License pricing license pricing (if provided by the software vendor)
$20 per month
Functionality
10
Compare
Constant
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
Score
94/100
Pricing Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
3.6/10
License pricing license pricing (if provided by the software vendor)
$20 per month
Functionality
17
Emarsys
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
Score
91/100
Pricing Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
6.8/10
License pricing license pricing (if provided by the software vendor)
$335 per month
Functionality
3
EasySendy
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
Score
91/100
Pricing Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
3.2/10
License pricing license pricing (if provided by the software vendor)
$19 per month
Functionality
6
MailerMailer
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
Score
91/100
Pricing Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
3.2/10
License pricing license pricing (if provided by the software vendor)
$59 per month
Functionality
5
Author
Shlomi Lavi - admin

Shlomi Lavi

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Shlomi holds a Bachelor of Science (B.Sc.) in Information System Engineering from Ben Gurion University in Israel. Shlomi brings 15 years of global IT and IS management experience as a consultant, and implementation expert for small, medium and large size (global) companies.