Compare iContact and WebEngage - Sep 2022

Shlomi Lavi

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Bottom Line: Which is Better - iContact or WebEngage?

iContact is more expensive to implement (TCO) than WebEngage, and iContact is rated higher (86/100) than WebEngage (80/100). iContact offers users more features (6) than WebEngage (3).

Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

iContact Vs. Webklipper Technologies Private Limited

iContact: Since 2003, iContact has helped small and medium businesses share their stories, ideas, and products through email and social marketing. We take what we know about our favorite small and medium businesses—a trendy boutique hotel in South Beach, the online poster store that helps us decorate our cubicles, even the local coffee shop you'll find us in...

Webklipper Technologies Private Limited: Webklipper Technologies Private Limited provides knowledge management tools for individuals and groups.Webklipper is Knowledge management tool for individuals and groups - save and organize your data like never before. A simple webpage and document annotator which lets you annotate via sticky notes, highlights and drawings. All of these shareable...

Who is more expensive? iContact or WebEngage?

The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for iContact and WebEngage.

iContact price starts at $23 per month , On a scale between 1 to 10 iContact is rated 6, which is similar to the average cost of Email Marketing software. WebEngage price starts at $199 per month , When comparing WebEngage to its competitors, the software is rated 4 - lower than the average Email Marketing software cost.

Bottom line: iContact is more expensive than WebEngage.

Which software includes more/better features?

We've compared iContact Vs. WebEngage based on some of the most important and required Email Marketing features.

iContact: Email Campaigns, Email list management, Email Marketing API, Email Setup Wizard, Event Triggered Email, Social Media Integration.

WebEngage: Data Import/Export, Basic Reports, Online Customer Support.

Target customer size

IContact is a cross industry product that is scalable for any size of business. and WebEngage's target customer size include: Small, medium and large size businesses.