Compare Zeta Global and FoxMetrics - Dec 2022

Shlomi Lavi

We publish unbiased reviews. Our opinions are our own and are not influenced by payments from advertisers. This content is reader-supported, which means if you leave your details with us we may earn a commission. Learn why ITQlick is free .

Bottom Line: Which is Better - Zeta Global or FoxMetrics?

Zeta Global is more expensive to implement (TCO) than FoxMetrics, and Zeta Global is rated higher (89/100) than FoxMetrics (62/100).

Looking for the right Marketing Automation solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

IgnitionOne Vs. Rawsoft Inc

IgnitionOne: IgnitionOne is a global leader in cloud-based digital marketing technology. The company’s Digital Marketing Suite (DMS), with a powerful data management platform (DMP) at its core, simplifies life for marketers by providing an integrated suite of solutions that significantly improve digital marketing performance across all devices. The DMS encompas...

Rawsoft Inc: We are team of individuals that built a company that will provide simple but yet powerful tools to our customers while providing great customer service. Our web applications are easy, no long term contracts, no hidden fees, no secrets - they perform certain very efficiently. Power does not have to come with complexity, clarity is king, usability is...

Who is more expensive? Zeta Global or FoxMetrics?

The real total cost of ownership (TCO) of Marketing Automation software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Zeta Global and FoxMetrics.

Zeta Global accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 IgnitionOne Digital Marketing Suite is rated 4, which is lower than the average cost of Marketing Automation software. FoxMetrics price starts at $20 per month , When comparing FoxMetrics to its competitors, the software is rated 4 - lower than the average Marketing Automation software cost.

Bottom line: Zeta Global cost is around the same cost of FoxMetrics.

Which software includes more/better features?

We've compared Zeta Global Vs. FoxMetrics based on some of the most important and required Marketing Automation features.

Zeta Global: We are still working to collect the list of features for Zeta Global.

FoxMetrics: We are still working to collect the list of features for FoxMetrics.

Target customer size

Zeta Global's typical customers include: Small, medium and large size businesses, The software can be deployed for the needs of any business size and with no restriction of industrial background.