Compare Maxoptra and U Route - Jul 2022

Shlomi Lavi

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Bottom Line: Which is Better - Maxoptra or U Route?

U Route is more expensive to implement (TCO) than Maxoptra, and Maxoptra is rated higher (82/100) than U Route (78/100). U Route offers users more features (6) than Maxoptra (3).

Looking for the right Route Planning solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Magenta Technology Vs. U Route

Magenta Technology: Magenta Technology specialise in providing real-time dynamic software scheduling solutions for the transportation and field service industries. We enable our customers to make their businesses more profitable by doing more with the same resources — lowering operational costs by up to 30%. Our solutions provide customers with competitive advantage b...

U Route: U Route was specifically designed for shippers wanting to maintain control over their logistics operations. It is a fact, shippers that remain closely connected to their carrier partners receive better service and more reliable pricing from their carriers. With U Route software, shippers in every industry can make logistics a core competency and an...

Who is more expensive? Maxoptra or U Route?

The real total cost of ownership (TCO) of Route Planning software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Maxoptra and U Route.

Maxoptra price starts at $35 per vehicle/month , On a scale between 1 to 10 Maxoptra is rated 2, which is much lower than the average cost of Route Planning software. U Route price starts at $350 per month , When comparing U Route to its competitors, the software is rated 2 - much lower than the average Route Planning software cost.

Bottom line: Maxoptra cost is around the same cost of U Route.

Which software includes more/better features?

We've compared Maxoptra Vs. U Route based on some of the most important and required Route Planning features.

Maxoptra: Business performance management, Dynamic Route Planning Engine, Employee Performance Management.

U Route: Transportation Management, Shipping, Billing & Invoicing, Carrier Performance Reporting, Load Planning.

Target customer size

The software is a most viable solution for small and medium businesses. U Route is mainly designed for small and medium sized shippers in most industries.