Compare SimplifyEm and Aprimo - May 2022

Shlomi Lavi

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Bottom Line: Which is Better - SimplifyEm or Aprimo?

Aprimo is more expensive to implement (TCO) than SimplifyEm, and SimplifyEm is rated higher (99/100) than Aprimo (88/100). SimplifyEm offers users more features (5) than Aprimo (3). There is a clear winner in this case and it is SimplifyEm!

Looking for the right Property Management - Rental Property solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Simplifyem Vs. Aprimo

Simplifyem: Empowering Property Managers and Real Estate Investors SimplifyEm was founded in 2006 and it is headquartered in Fremont, California. Our mission is to build the easiest to use property management software for property managers and real estate investors. We do that by using latest web technologies and spending a lot of time listening to our cus...

Aprimo: Aprimo® understands the radical shifts in marketing. After all, we’re marketing professionals too. We provide modular, easily configurable integrated marketing software to move your programs forward at your pace. What’s more, our insights and expertise keep you on top of marketing’s changing landscape.

Who is more expensive? SimplifyEm or Aprimo Integrated Marketing Management?

The real total cost of ownership (TCO) of Property Management - Rental Property software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for SimplifyEm and Aprimo Integrated Marketing Management.

SimplifyEm price starts at $25 per unit/month , On a scale between 1 to 10 SimplifyEm Property Management is rated 2, which is much lower than the average cost of Property Management - Rental Property software. Aprimo Integrated Marketing Management accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 SimplifyEm Property Management is rated 2, which is much lower than the average cost of Property Management - Rental Property software.

Bottom line: Aprimo Integrated Marketing Management is more expensive than SimplifyEm.

Which software includes more/better features?

We've compared SimplifyEm Vs. Aprimo based on some of the most important and required Property Management - Rental Property features.

SimplifyEm: Billing & Invoicing, Budgeting & CPM, Property Management, CMMS, Contact Management.

Aprimo Integrated Marketing Management: Campaign Management, Email Marketing, Lead Management.

Target customer size

Clients of the software consist of companies of all sizes and a range of kinds. The software is a viable product for businesses of all sizes and a wide range of types.