Shlomi Lavi /
Aug 26, 2022
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Bottom Line: Which is Better - Bronto Marketing or Constant Contact?
Bronto Marketing is more expensive to implement (TCO) than Constant Contact, and Constant Contact is rated higher (94/100) than Bronto Marketing (75/100). Constant Contact offers users more features (5) than Bronto Marketing (3). There is a clear winner in this case and it is Constant Contact!
Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Bronto Software Vs. Constant Contact
Bronto Software: Bronto Software provides a cloud-based marketing platform for retailers to drive revenue through their email, mobile and social campaigns. The platform is used by over 1000 organizations worldwide, including Party City, Armani Exchange, Timex, Samsonite and Gander Mountain. Bronto is listed as the leading self-service email marketing provider to th...
Constant Contact: Constant Contact®, Inc. wrote the book on Engagement Marketing™ — the new marketing success formula that helps small organizations create and grow customer relationships in today's socially connected world. Through its unique combination of online marketing tools and free personalized coaching, Constant Contact helps small businesses, associations,...
Who is more expensive? Bronto Marketing or Constant Contact?
The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Bronto Marketing and Constant Contact.
Bronto Marketing price starts at $6,000 per license , On a scale between 1 to 10 Bronto Marketing Platform is rated 8, which is higher than the average cost of Email Marketing software. Constant Contact price starts at $9.99 per month , When comparing Constant Contact to its competitors, the software is rated 2 - much lower than the average Email Marketing software cost.
Bottom line: Bronto Marketing is more expensive than Constant Contact.
Which software includes more/better features?
We've compared Bronto Marketing Vs. Constant Contact based on some of the most important and required Email Marketing features.
Bronto Marketing: Data Import/Export, Basic Reports, Online Customer Support.
Constant Contact: Email Campaigns, Email list management, Email Marketing API, Email Setup Wizard, Event Triggered Email.
Target customer size
Bronto Marketing's typical customers include: Small, medium and large size businesses, Constant Contact is best for small to large companies that focus on communications, advertising, and marketing.