Shlomi Lavi /
Aug 26, 2022
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Bottom Line: Which is Better - Constant Contact or Bronto Marketing?
Bronto Marketing is more expensive to implement (TCO) than Constant Contact, and Constant Contact is rated higher (94/100) than Bronto Marketing (75/100). Constant Contact offers users more features (5) than Bronto Marketing (3). There is a clear winner in this case and it is Constant Contact!
Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Constant Contact Vs. Bronto Software
Constant Contact: Constant Contact®, Inc. wrote the book on Engagement Marketing™ — the new marketing success formula that helps small organizations create and grow customer relationships in today's socially connected world. Through its unique combination of online marketing tools and free personalized coaching, Constant Contact helps small businesses, associations,...
Bronto Software: Bronto Software provides a cloud-based marketing platform for retailers to drive revenue through their email, mobile and social campaigns. The platform is used by over 1000 organizations worldwide, including Party City, Armani Exchange, Timex, Samsonite and Gander Mountain. Bronto is listed as the leading self-service email marketing provider to th...
Who is more expensive? Constant Contact or Bronto Marketing Platform?
The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Constant Contact and Bronto Marketing Platform.
Constant Contact price starts at $9.99 per month , On a scale between 1 to 10 Constant Contact is rated 2, which is much lower than the average cost of Email Marketing software. Bronto Marketing Platform price starts at $6,000 per license , When comparing Bronto Marketing Platform to its competitors, the software is rated 8 - higher than the average Email Marketing software cost.
Bottom line: Bronto Marketing Platform is more expensive than Constant Contact.
Which software includes more/better features?
We've compared Constant Contact Vs. Bronto Marketing based on some of the most important and required Email Marketing features.
Constant Contact: Email Campaigns, Email list management, Email Marketing API, Email Setup Wizard, Event Triggered Email.
Bronto Marketing Platform: Data Import/Export, Basic Reports, Online Customer Support.
Target customer size
Constant Contact is best for small to large companies that focus on communications, advertising, and marketing. and Bronto Marketing Platform's target customer size include: Small, medium and large size businesses.