Compare Bullhorn ATS and CRM and LeadMaster - May 2022

Shlomi Lavi

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Bottom Line: Which is Better - Bullhorn ATS and CRM or LeadMaster?

LeadMaster is more expensive to implement (TCO) than Bullhorn ATS and CRM, and LeadMaster is rated higher (88/100) than Bullhorn ATS and CRM (79/100). LeadMaster offers users more features (21) than Bullhorn ATS and CRM (9).

Looking for the right CRM solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Bullhorn, Inc Vs. Leadmaster

Bullhorn, Inc: Bullhorn is an international recruitment software company, delivering best-of-breed technology solutions for the world’s leading recruitment firms. Founded in 1999, Bullhorn pioneered the software-as-a-service (SaaS) model for staffing and recruiting software, as well as innovations in mobile, candidate search, open API access, and social recruitin...

Leadmaster: Whether you're a corporate marketing professional or an ad agency, you require effective yet easy-to-deploy tools that build sales pipeline. LeadMaster has the tools to succesfully automate your marketing. Track sales leads throughout the sales cycle from lead generation to closing the sale & beyond - so you'll know what's working, who's selling a...

Who is more expensive? Bullhorn ATS and CRM or LeadMaster - Lead Management / CRM?

The real total cost of ownership (TCO) of CRM software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Bullhorn ATS and CRM and LeadMaster - Lead Management / CRM.

Bullhorn ATS and CRM price starts at $120 per user/month , On a scale between 1 to 10 Bullhorn ATS and CRM is rated 2, which is much lower than the average cost of CRM software. LeadMaster - Lead Management / CRM price starts at $15 per user/month , When comparing LeadMaster - Lead Management / CRM to its competitors, the software is rated 4 - lower than the average CRM software cost.

Bottom line: LeadMaster - Lead Management / CRM is more expensive than Bullhorn ATS and CRM.

Which software includes more/better features?

We've compared Bullhorn ATS and CRM Vs. LeadMaster based on some of the most important and required CRM features.

Bullhorn ATS and CRM: HR Management, Recruiting, Applicant Tracking, Email Integration, Email Notifications, Mobile Access, Recruiting Management, Email Marketing.

LeadMaster - Lead Management / CRM: Customer Service, Email Marketing, Marketing Automation, Sales Automation, Collaboration Center .

Target customer size

Bullhorn is ideal for small, medium to large businesses. The LeadMaster CRM application is best for several industries including small businesses, advertising, real estate, call center, mortgage, education, manufacturing, healthcare and insurance.