Shlomi Lavi /
Jan 31, 2023
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Bottom Line: Which is Better - Emarsys or HubSpot Marketing Hub?
HubSpot Marketing Hub is more expensive to implement (TCO) than Emarsys, and Emarsys is rated higher (91/100) than HubSpot Marketing Hub (79/100). HubSpot Marketing Hub offers users more features (7) than Emarsys (0).
Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Emarsys Vs. HubSpot
Emarsys: Customers expect and deserve to be treated as individuals. Marketers using The Emarsys B2C Marketing Cloud deliver this, and are rewarded with deeper loyalty and higher revenue.
Together, we analyze and segment more than one billion customer records to deliver insights that empower marketers, and campaigns that engage individuals. This strengthens...
HubSpot: HubSpot all-in-one marketing software helps more than 8,000 companies in 56 countries attract leads and convert them into customers. Every HubSpotter believes that marketing is drastically changing for the better and is working to help businesses navigate that change. We believe that marketing shouldn't harass people and that software can be both ...
Who is more expensive? Emarsys or HubSpot Marketing Hub?
The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Emarsys and HubSpot Marketing Hub.
Emarsys price starts at $335 per month , On a scale between 1 to 10 Emarsys is rated 6, which is similar to the average cost of Email Marketing software. HubSpot Marketing Hub price starts at $45 per month , When comparing HubSpot Marketing Hub to its competitors, the software is rated 6 - similar to the average Email Marketing software cost.
Bottom line: Emarsys cost is around the same cost of HubSpot Marketing Hub.
Which software includes more/better features?
We've compared Emarsys Vs. HubSpot Marketing Hub based on some of the most important and required Email Marketing features.
Emarsys: We are still working to collect the list of features for Emarsys.
HubSpot Marketing Hub: Dashboard, Email Marketing, Lead Management, Marketing Automation, Revenue Modeling.
Target customer size
Emarsys's typical customers include: Small, medium and large size businesses, HubSpot InBound Marketing can be used for the marketing automation needs of any business.