Emarsys Review - why 4.6 stars?

Emarsys Review
ITQlick Score: 91/100
ITQlick Rating: (4.6/5)
Pricing: 6.8/10 - high cost
Category: Email Marketing -> Emarsys
Ranking:Ranked 3 out of 138 Email Marketing systems
Company: Emarsys
Pricing: starts at $335 per month
Typical customers: Small, medium and large size businesses
Platforms: Desktop
Links: Emarsys pricing, Emarsys alternatives
Shlomi LaviShlomi Lavi / updated: May 04, 2021

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What is Emarsys?

Emarsys software is a complete cloud-based email marketing platform for retail & e-commerce. It is a B2C (Business to Consumer) Marketing Cloud solution that allows for one-on-one marketers and customer interactions across all channels. It is a product of Emarsys founded in 2000 in the United States.

The solution is accessible through the web, cloud, and SaaS, and it offers customer training through documentation, In person, Webinars, and Live Online channels. The primary features of Emarsys software include Customer Surveys, Drip Campaigns, Dynamic Content, Event-based Email, and more.

Emarsys software supports Windows, Mac, and Web-based platforms. It offers phone, email, and 24/7 (Live Rep) customer support. It enables businesses to connect with their clients at a personal level which in turn improve customer relationship and loyalty.

What is Emarsys rating? ()

The rating of Emarsys is 4.6 stars out of 5 and the total score is 91 out of 100. The ratings are based on our unbiased experts. Learn more in our rating methodology page

Who are Emarsys's typical customers?

The typical customers include the following business size: Small, medium and large size businesses.

Is Emarsys the best Email Marketing?

Emarsys is ranked 3 out of 138 software in their category (Email Marketing systems).

Who are their main alternatives?

The two main competitors of Emarsys software include Pardot and SharpSpring. Pardot software is a B2B (business-to-business) lead management and marketing automation solution whereas Emarsys is a B2C (business-to-to business) email marketing platform. Pardot software is a product of Salesforce Company while Emarsys Company designed Emarsys.

The two solutions are hosted on the cloud. Pardot supports Windows, Linux, Android, iPhone/iPad, Mac, and Web-based devices but in comparison, Emarsys software supports Windows, Mac, and Web-based platforms. Pardot is suitable for small, large, and medium markets but Emarsys is ideal for large and medium markets.

SharpSpring software is an email marketing platform designed for medium and small businesses, and that integrates seamlessly with other apps whereas Emarsys is a B2C (business-to-to business) email marketing platform built for medium and large business markets. Pardot is hosted as Cloud-based and Open API, but in contrast, Emarsys is cloud-based.

Pardot supports Windows, Linux, iPhone/iPad, Android, Mac, and Web-based platforms while Emarsys support Mac, Windows, and Web-based devices. SharpSpring built SharpSpring whereas Emarsys Company built Emarsys.

What is the cost of Emarsys?

The cost of license starts at $335 per month. On top of the total cost of licenses which is easy to calculate - what is the REAL total cost of implementation? You need to add the cost of training, customization, data migration, and other "hidden cost". ITQlick pricing score is 6.8 out of 10 (10 is most expensive). Find here the REAL total cost breakdown for Emarsys

What should you ask Emarsys during a demo session? (65 questions)

Schedule a demo with Emarsys and access 65 must ask questions for the vendor while watching Emarsys in action.

Is it the right software for you?

Emarsys software is designed to cater to the marketing automation needs of B2C (business to consumer) firms. Emarsys is suitable for the medium as well as large business markets. Various industries that can use Emarsys software include E-Commerce, Retail Travel, Hospitality, automotive, software and more. Companies with large marketing teams can greatly benefit from the platform. It is available in more than 140 countries.

Emarsys's list of categories:

Marketing
Marketing Automation
Email marketing

Emarsys Vs. Alternatives

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Author

Shlomi Lavi

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Shlomi holds a Bachelor of Science (B.Sc.) in Information System Engineering from Ben Gurion University in Israel. Shlomi brings 15 years of global IT and IS management experience as a consultant, and implementation expert for small, medium and large size (global) companies.