HubSpot CRM Vs Salesforce CRM (Apr 2021)

Shlomi LaviShlomi Lavi / Apr 29, 2021

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Bottom Line: Which is Better - HubSpot CRM or Salesforce CRM?

Salesforce CRM is more expensive to implement (TCO) than HubSpot CRM, Salesforce CRM is rated higher (98/100) than HubSpot CRM (95/100). Salesforce CRM offers more features (21) to their users than HubSpot CRM (5).

Looking for the right CRM solution for your business? buyers like you are primarily concerned about the real total implementation cost (TCO), full list of features, vendor reliability, user reviews, pros and cons. In this article we compare between the 2 software products:

How HubSpot compares with Salesforce.com?

HubSpot: HubSpot all-in-one marketing software helps more than 8,000 companies in 56 countries attract leads and convert them into customers. Every HubSpotter believes that marketing is drastically changing for the better and is working to help businesses navigate that change. We believe that marketing shouldn't harass people and that software can be both ...

Salesforce.com: Salesforce.com Inc. is a global enterprise software company headquartered in San Francisco, California, United States. Best known for its customer relationship management (CRM) product, through acquisitions Salesforce has expanded into the "social enterprise arena". It was ranked number 27 in Fortune's 100 Best Companies to Work For in ...

Who's more expensive? HubSpot CRM or Salesforce?

The real total cost of ownership (TCO) of CRM software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance & support and other related services. When calculating the TCO it's important to add all of these "hidden cost" as well. We prepared a TCO calculator for HubSpot CRM and Salesforce.

HubSpot CRM price starts at $45 per month , on a scale between 1 to 10 HubSpot CRM is rated 2, which is much lower than the average cost of CRM software. Salesforce price starts at $25 per user/month , when comparing Salesforce to their competitors, the software is rated 2 - much lower than the average CRM software cost.

Bottom line: HubSpot CRM cost is around the same cost of Salesforce.

Which software includes more/better features?

As with any business software solutions, it’s important to consider the features & functionality. The tool should support the processes, workflows, reports and needs that matter to your team. To help you evaluate this, we've compared HubSpot CRM Vs. Salesforce CRM based on some of the most important and required CRM features. HubSpot CRM: Email Marketing, Lead Management, Marketing Automation, Sales and CRM Integration, Social Media. Salesforce: Campaign Dashboard, Campaign Management, Case Management, Contact Management, Customer Database.

Target customer size

HubSpot CRM's typical customers include: Small, medium and large size businesses, Salesforce is optimal for people as well as companies.

HubSpot CRM

ITQlick rating
(4.5/5)

starts at $45 per month

HubSpot CRM is a cloud-based marketing software that is designed to help most of the growing companies develop an online presence through search engine optimization and traffic increase.

Categories: Customer Relationship Management, Real Estate CRM, Marketing, Marketing Automation.

Salesforce CRM

ITQlick rating
(4.4/5)

starts at $25 per user/month

Salesforce is a cloud-hosted customer relationship management (CRM) software suite that offer solutions for small, mid-level and enterprise organizations focusing mainly on sales and support. The software offer...

Categories: Data Analysis Tools, Computer Telephony Integration (CTI), Mobile, Case Management, Social Media.

Compare specifications

Compare features

HubSpot CRM: 5 Features

Email Marketing
Lead Management
Marketing Automation
Sales and CRM Integration
Social Media

Salesforce: 21 Features

Campaign Dashboard
Campaign Management
Case Management
Contact Management
Customer Database
Customer Self Service Portal
Customer Service
Customer Support Tracking
Dashboards
Email Marketing
Knowledge Base
Lead Management
Marketing Automation
Multi-Channel Marketing
Multi-Language
Sales Automation
Sales Reports
Social Advertising
Workflow Rules & Management
Collaboration Center
Report Viewing
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
HubSpot
ITQlick rating
4.5/5
Score
95/100
Pricing
2/10
License pricing
$45 per month
Functionality
9
Compare
Salesforce
ITQlick rating
4.4/5
Score
98/100
Pricing
3/10
License pricing
$25 per user/month
Functionality
28
Pipedrive
ITQlick rating
4.6/5
Score
99/100
Pricing
2/10
License pricing
$12.50 per user/month
Functionality
19
Zoho
ITQlick rating
4.2/5
Score
98/100
Pricing
2/10
License pricing
$12 per user/month
Functionality
36
Review
Nimble
ITQlick rating
2.8/5
Score
97/100
Pricing
2/10
License pricing
$19 per user/month
Functionality
31
Review
Author

Shlomi Lavi

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Shlomi holds a Bachelor of Science (B.Sc.) in Information System Engineering from Ben Gurion University in Israel. Shlomi brings 15 years of global IT and IS management experience as a consultant, and implementation expert for small, medium and large size (global) companies.