Shlomi Lavi /
Jan 31, 2023
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Bottom Line: Which is Better - HubSpot Marketing Hub or Zeta Global?
HubSpot Marketing Hub is more expensive to implement (TCO) than Zeta Global, and Zeta Global is rated higher (89/100) than HubSpot Marketing Hub (79/100). HubSpot Marketing Hub offers users more features (7) than Zeta Global (0).
Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
HubSpot Vs. IgnitionOne
HubSpot: HubSpot all-in-one marketing software helps more than 8,000 companies in 56 countries attract leads and convert them into customers. Every HubSpotter believes that marketing is drastically changing for the better and is working to help businesses navigate that change. We believe that marketing shouldn't harass people and that software can be both ...
IgnitionOne: IgnitionOne is a global leader in cloud-based digital marketing technology. The company’s Digital Marketing Suite (DMS), with a powerful data management platform (DMP) at its core, simplifies life for marketers by providing an integrated suite of solutions that significantly improve digital marketing performance across all devices. The DMS encompas...
Who is more expensive? HubSpot Marketing Hub or IgnitionOne Digital Marketing Suite?
The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for HubSpot Marketing Hub and IgnitionOne Digital Marketing Suite.
HubSpot Marketing Hub price starts at $45 per month , On a scale between 1 to 10 HubSpot Marketing Hub is rated 6, which is similar to the average cost of Email Marketing software. IgnitionOne Digital Marketing Suite accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 HubSpot Marketing Hub is rated 6, which is similar to the average cost of Email Marketing software.
Bottom line: HubSpot Marketing Hub is more expensive than IgnitionOne Digital Marketing Suite.
Which software includes more/better features?
We've compared HubSpot Marketing Hub Vs. Zeta Global based on some of the most important and required Email Marketing features.
HubSpot Marketing Hub: Dashboard, Email Marketing, Lead Management, Marketing Automation, Revenue Modeling, Social Media, Content Management.
IgnitionOne Digital Marketing Suite: We are still working to collect the list of features for IgnitionOne Digital Marketing Suite.
Target customer size
HubSpot InBound Marketing can be used for the marketing automation needs of any business. and IgnitionOne Digital Marketing Suite's target customer size include: Small, medium and large size businesses.