Shlomi Lavi /
Jan 31, 2023
We publish unbiased reviews. Our opinions are our own and are not influenced by payments from advertisers. This content is reader-supported, which means if you leave your details with us we may earn a commission. Learn why ITQlick is free .
Bottom Line: Which is Better - Constant Contact or HubSpot Marketing Hub?
HubSpot Marketing Hub is more expensive to implement (TCO) than Constant Contact, and Constant Contact is rated higher (94/100) than HubSpot Marketing Hub (79/100). HubSpot Marketing Hub offers users more features (7) than Constant Contact (5).
Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Constant Contact Vs. HubSpot
Constant Contact: Constant Contact®, Inc. wrote the book on Engagement Marketing™ — the new marketing success formula that helps small organizations create and grow customer relationships in today's socially connected world. Through its unique combination of online marketing tools and free personalized coaching, Constant Contact helps small businesses, associations,...
HubSpot: HubSpot all-in-one marketing software helps more than 8,000 companies in 56 countries attract leads and convert them into customers. Every HubSpotter believes that marketing is drastically changing for the better and is working to help businesses navigate that change. We believe that marketing shouldn't harass people and that software can be both ...
Who is more expensive? Constant Contact or HubSpot Marketing Hub?
The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Constant Contact and HubSpot Marketing Hub.
Constant Contact price starts at $9.99 per month , On a scale between 1 to 10 Constant Contact is rated 2, which is much lower than the average cost of Email Marketing software. HubSpot Marketing Hub price starts at $45 per month , When comparing HubSpot Marketing Hub to its competitors, the software is rated 6 - similar to the average Email Marketing software cost.
Bottom line: HubSpot Marketing Hub is more expensive than Constant Contact.
Which software includes more/better features?
We've compared Constant Contact Vs. HubSpot Marketing Hub based on some of the most important and required Email Marketing features.
Constant Contact: Email Campaigns, Email list management, Email Marketing API, Email Setup Wizard, Event Triggered Email.
HubSpot Marketing Hub: Dashboard, Email Marketing, Lead Management, Marketing Automation, Revenue Modeling.
Target customer size
Constant Contact is best for small to large companies that focus on communications, advertising, and marketing. HubSpot InBound Marketing can be used for the marketing automation needs of any business.