Compare Kenshoo and GlobeNewswire - Feb 2023

Shlomi Lavi

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Bottom Line: Which is Better - Kenshoo or GlobeNewswire?

Kenshoo is more expensive to implement (TCO) than GlobeNewswire, and GlobeNewswire is rated higher (91/100) than Kenshoo (80/100).

Looking for the right Social Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Kenshoo Vs. Nasdaq

Kenshoo: Kenshoo is the global leader in agile marketing. Kenshoo’s mission is to empower every marketer in the world with technology to build brands and generate demand across all media. In two separate evaluations, Forrester Research cited Kenshoo as “The Sole Leader” in bid management software and social advertising platforms. Kenshoo is the only Faceboo...

Nasdaq: Welcome to the new Nasdaq. Where capital market logistics are solved by people, products and services that are as ambitious as you are. In 1971, the microprocessor was born. Nasdaq wasted no time capitalizing on the new technology by bringing all-electronic trading to the market. Later in the decade, this provided the likes of Apple and Microso...

Who is more expensive? Kenshoo or GlobeNewswire?

The real total cost of ownership (TCO) of Social Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Kenshoo and GlobeNewswire.

Kenshoo accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Kenshoo is rated 6, which is similar to the average cost of Social Marketing software. GlobeNewswire price starts at $150 per license , When comparing GlobeNewswire to its competitors, the software is rated 2 - much lower than the average Social Marketing software cost.

Bottom line: Kenshoo is more expensive than GlobeNewswire.

Which software includes more/better features?

We've compared Kenshoo Vs. GlobeNewswire based on some of the most important and required Social Marketing features.

Kenshoo: We are still working to collect the list of features for Kenshoo.

GlobeNewswire: We are still working to collect the list of features for GlobeNewswire.

Target customer size

Kenshoo's typical customers include: Medium and large size businesses,

GlobeNewswire is a marketing software platform that serves a wide range of industries and businesses of all sizes.