Compare Omnisend and Zoho Campaigns - Apr 2022

Shlomi LaviShlomi Lavi / Apr 09, 2022

We publish unbiased reviews. Our opinions are our own and are not influenced by payments from advertisers. This content is reader-supported, which means if you leave your details with us we may earn a commission. Learn why ITQlick is free .

Bottom Line: Which is Better - Omnisend or Zoho Campaigns?

Zoho Campaigns is more expensive to implement (TCO) than Omnisend, and Omnisend is rated higher (89/100) than Zoho Campaigns (86/100). Zoho Campaigns offers users more features (12) than Omnisend (5).

Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Omnisend Vs. Zoho

Omnisend: Omnisend is the all-in-one ecommerce marketing automation platform that helps you sell more by converting your visitors and retaining your customers. Reach your customers with personalised messages using our powerful automation workflows and boost your sales. Grow your subscriber list with wide variety of signup forms and send converting newsletter...

Zoho: Zoho.com offers a comprehensive suite of award-winning online business, productivity & collaboration applications. Customers use Zoho Applications to run their business processes, manage their information and be more productive while at the office or on the go, without having to worry about expensive or outdated hardware or software. To date, Zoho...

Who is more expensive? Omnisend or Zoho Campaigns?

The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Omnisend and Zoho Campaigns.

Omnisend price starts at $16 per month , On a scale between 1 to 10 Omnisend is rated 2, which is much lower than the average cost of Email Marketing software. Zoho Campaigns price starts at $3 per month , When comparing Zoho Campaigns to its competitors, the software is rated 2 - much lower than the average Email Marketing software cost.

Bottom line: Omnisend cost is around the same cost of Zoho Campaigns.

Which software includes more/better features?

We've compared Omnisend Vs. Zoho Campaigns based on some of the most important and required Email Marketing features.

Omnisend: Data Analysis Tools, Email Marketing, Email Campaigns, Image Library, WYSIWYG Email Editor.

Zoho Campaigns: Billing/Invoicing, Contact History, Contact Management, Contact Scheduler, Customer Database.

Target customer size

Omnisend's typical customers include: Small businesses and start ups, Zoho Campaigns is an ideal asset for any customer based business that incorporates email campaigns.



Omnisend

ITQlick rating
(4.8/5)

starts at $16 per month

Omnisend is a growing cloud-based Marketing software, it is designed to support small and medium size business. Omnisend received a rating of 4.8 from ITQlick team. The software cost is considered affordable (...

Categories: Data Analysis Tools, CM Reporting & Analytics, Data integration, Marketing.

Zoho Campaigns

ITQlick rating
(4.2/5)

starts at $3 per month

Zoho Campaigns is a CRM and e-mail marketing software for small to large companies. It has features such as social statistics, link tracking, ready-made newsletter templates, and A/B test campaigns which can bo...

Categories: Communications, VoIP, Marketing, Campaign Management, Email Marketing.

Compare specifications

Compare features

Omnisend: 5 Features

Data Analysis Tools
Email Marketing
Email Campaigns
Image Library
WYSIWYG Email Editor

Zoho Campaigns: 12 Features

Billing/Invoicing
Contact History
Contact Management
Contact Scheduler
Customer Database
Email Marketing
Email Performance Reports
Email Triggers
Marketing Automation
Sales and CRM Integration
Social Media
Step/Decision Rule Definition
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
Omnisend
ITQlick rating
4.8/5
Score
89/100
Pricing
2/10
License pricing
$16 per month
Functionality
13
Compare
Zoho Cam...
ITQlick rating
4.2/5
Score
86/100
Pricing
2/10
License pricing
$3 per month
Functionality
20
MailChimp
ITQlick rating
4.5/5
Score
98/100
Pricing
4.6/10
License pricing
$17 per month
Functionality
10
Constant...
ITQlick rating
4.3/5
Score
94/100
Pricing
3.6/10
License pricing
$9.99 per month
Functionality
17
EasySend...
ITQlick rating
4.8/5
Score
91/100
Pricing
3.2/10
License pricing
$19 per month
Functionality
6

Auditor - Shlomi Lavi

Website Linkedin profile Facebook Twitter

Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.