SugarCRM Vs Oracle Marketing (May 2021)

Shlomi LaviShlomi Lavi / May 08, 2021

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Bottom Line: Which is Better - SugarCRM or Oracle Marketing?

Oracle Marketing is more expensive to implement (TCO) than SugarCRM, Oracle Marketing is rated higher (91/100) than SugarCRM (90/100). SugarCRM offers more features (21) to their users than Oracle Marketing (4).

Looking for the right CRM solution for your business? buyers like you are primarily concerned about the real total implementation cost (TCO), full list of features, vendor reliability, user reviews, pros and cons. In this article we compare between the 2 software products:

How SugarCRM compares with Oracle Corporation?

SugarCRM : SugarCRM’s mission is to empower organizations to gain and retain customers by providing greater efficiency and control over the sales pipeline. As an open-platform web-based CRM solution, Sugar is easy to customize to meet an organization’s changing needs. It is also affordable, easy-to-use and offers a competitive advantage by providing organizat...

Oracle Corporation: Oracle Corporation is a computer technology corporation that specializes in developing and marketing computer hardware systems and enterprise software products – particularly database management systems. Employing approximately 113,644 people worldwide as of 30 June 2012,it has enlarged its share of the software market through organic growth and th...

Who's more expensive? SugarCRM or Oracle Marketing Cloud?

The real total cost of ownership (TCO) of CRM software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance & support and other related services. When calculating the TCO it's important to add all of these "hidden cost" as well. We prepared a TCO calculator for SugarCRM and Oracle Marketing Cloud.

SugarCRM price starts at $1,000 per month , on a scale between 1 to 10 SugarCRM is rated 4, which is lower than the average cost of CRM software. Oracle Marketing Cloud price starts at $2,000 per user/month , when comparing Oracle Marketing Cloud to their competitors, the software is rated 8 - higher than the average CRM software cost.

Bottom line:Oracle Marketing Cloud is more expensive than SugarCRM.

Which software includes more/better features?

As with any business software solutions, it’s important to consider the features & functionality. The tool should support the processes, workflows, reports and needs that matter to your team. To help you evaluate this, we've compared SugarCRM Vs. Oracle Marketing based on some of the most important and required CRM features. SugarCRM: this software is considered "feature-rich" with more than 10 important features, here is a partial list: Customer Service, Email Marketing, Marketing Automation, Sales Automation, Collaboration Center , Campaign Management, Case Management, Contact Management. Oracle Marketing Cloud: Data Analysis Tools, BI & Analytics, Email Marketing, Marketing Automation.

Target customer size

SugarCRM is a system that can benefit all business types: whether you are just starting up your own business, already managing one or looking to upgrade your existing system, SugarCRM Enterprise offers flexible features that can be tailored to your needs. and Oracle Marketing Cloud's target customer size include: Small, medium and large size businesses.

SugarCRM

ITQlick rating
(4/5)

starts at $1,000 per month

SugarCRM is a complete customer relationship management software that is offered on the cloud and serves businesses for any size. The software helps businesses to handle various functions such as sales automat...

Categories: Call Center, Complaint Management, Customer Relationship Management, Customer Service.

Oracle Marketing

ITQlick rating
(4.1/5)

starts at $2,000 per user/month

Oracle Marketing Cloud is a cloud-based CRM software that enables marketers to manage digital channels and systems through ID linking.

Categories: Data Analysis Tools, Content Marketing, Data Management, Marketing, Email Marketing.

Compare specifications

SugarCRM Specifications

ITQlick Score: 90/100
ITQlick Rating: (4/5)
Pricing: 4/10 - average cost
Category: CRM -> SugarCRM
Company: SugarCRM
Pricing: starts at $1,000 per month
Typical customers: Start up, Small business, Medium business, Large business
Platforms: Desktop
Links: SugarCRM review, SugarCRM pricing, SugarCRM alternatives

Compare features

SugarCRM: 21 Features

Customer Service
Email Marketing
Marketing Automation
Sales Automation
Collaboration Center
Campaign Management
Case Management
Contact Management
Contract Management
Customer Self Service Portal
Customer Service
Customer Support Tracking
Dashboards
Email Marketing
Marketing Automation
Remote Access
Sales Automation
Sales Forecasting
Social Media
Collaboration Center
Report Viewing

Oracle Marketing Cloud: 4 Features

Data Analysis Tools
BI & Analytics
Email Marketing
Marketing Automation
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Functionality score
Software review
Compare
SugarCRM
ITQlick rating
4/5
Score
90/100
Pricing
4.4/10
License pricing
$1,000 per month
Functionality
61
Compare
Oracle
ITQlick rating
4.1/5
Score
91/100
Pricing
8/10
License pricing
$2,000 per user/month
Functionality
14
Review
Pipedrive
ITQlick rating
4.6/5
Score
99/100
Pricing
2/10
License pricing
$12.50 per user/month
Functionality
19
Salesforce
ITQlick rating
4.4/5
Score
98/100
Pricing
3/10
License pricing
$25 per user/month
Functionality
28
Zoho
ITQlick rating
4.2/5
Score
98/100
Pricing
2/10
License pricing
$12 per user/month
Functionality
36
Review
Author

Shlomi Lavi

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Shlomi holds a Bachelor of Science (B.Sc.) in Information System Engineering from Ben Gurion University in Israel. Shlomi brings 15 years of global IT and IS management experience as a consultant, and implementation expert for small, medium and large size (global) companies.