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Marketo vs. Hubspot

Marketo vs. Hubspot

Marketo was co-founded by Phil Fernandez, Jon Miller and David Morandi, all former employees of Epiphany in the year 2006. It once touched #1 position amongst software companies in...

Optimizely vs Monetate

If you are looking for a platform to boost conversions, analyze customer behavior, and market your brand more effectively, there are applications that can come in handy. Optimizely and Monetate are...

Top 5 Sales & Marketing Automation Software for SMBs

Sales automation covers the main components of the sales process including order management, inventory control, customer management and sales forecasting. Whereas marketing automation focuses on the customer marketing process and seeks...

Marketing in 2020: How Will Marketing Automation Software Look Like

Marketing is critically important for any business. The prime purpose of marketing is to spread the word about your brand and products. If there is no marketing, there is no point...

What is Marketing Automation Software

In simple words, the sales process is marketing in its initial stages. As a business, you are always looking for a performance-driven marketing program, which is conversion centric as well and...
Pardot vs. Hubspot

Pardot vs. Hubspot

Pardot was founded in Indianapolis, Indiana and it is the brain-child of Peter McCormick, Scott Dorsey and Chris Baggott.  They were able to churn out a whopping 292.3 million...
Marketing

Your Time Is Precious, Save It with Marketing Automation Software

Can you imagine why some companies, which are not so stick-in-the-mud of traditional marketing, are very successful in meeting their annual target sales and revenue? Top secret online marketing formulas –...

4 Ways Lead Management Software Can Engage Users

Do you really think your customers randomly decided to trust your products or services? We can't deny there is always a "good luck" factor, but the truth is that from the...
Marketing

Email Marketing in 2018 – The Right Way

Email Marketing in 2018 - The Right Way - You cannot dare to ignore email marketing in this competitive business landscape. It won’t be wrong to say that your email is one...

Use Media Intelligence to Know Your Industry

Since the arrival of Social Media nobody can take a rest, and that includes your company. Your brand and your corporate reputation is no longer something static but a living reality...