Compare MailChimp and truDigital Signage - Mar 2022

Shlomi Lavi

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Bottom Line: Which is Better - MailChimp or truDigital Signage?

MailChimp is more expensive to implement (TCO) than truDigital Signage, and MailChimp is rated higher (98/100) than truDigital Signage (91/100). MailChimp offers users more features (6) than truDigital Signage (0).

Looking for the right Email Marketing solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

MailChimp Vs. truDigital Signage

MailChimp: More than 3 million people use MailChimp to create, send, and track email newsletters. Whether you're self-employed, you manage projects for clients, or you work for a Fortune 500 company, MailChimp has features and integrations that will suit your email-marketing needs. Create signup forms that match your brand's look and feel, and send your subs...

truDigital Signage: truDigital Signage provides a full service digital signage solution. The company focuses on offering a cloud-based platform that creates, manages, and distributes electronic content to networks of digital displays that are centrally managed and addressable for targeted information, entertainment, merchandising, and advertising. Their premier cl...

Who is more expensive? MailChimp or truDigital Signage?

The real total cost of ownership (TCO) of Email Marketing software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for MailChimp and truDigital Signage.

MailChimp price starts at $17 per month , On a scale between 1 to 10 MailChimp is rated 4, which is lower than the average cost of Email Marketing software. truDigital Signage price starts at $29 per player/month , When comparing truDigital Signage to its competitors, the software is rated 4 - lower than the average Email Marketing software cost.

Bottom line: MailChimp cost is around the same cost of truDigital Signage.

Which software includes more/better features?

We've compared MailChimp Vs. truDigital Signage based on some of the most important and required Email Marketing features.

MailChimp: Email Campaigns, Email list management, Email Marketing API, Email Setup Wizard, Event Triggered Email, Social Media Integration.

truDigital Signage: We are still working to collect the list of features for truDigital Signage.

Target customer size

MailChimp is best for all those that are in business and also are serious concerning making money. Customers of the software include thousands of businesses of all sizes from all over the world.