Compare Pulse Mortgage CRM and Zoho CRM - Mar 2023

Shlomi Lavi

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Bottom Line: Which is Better - Pulse Mortgage CRM or Zoho CRM?

Pulse Mortgage CRM is more expensive to implement (TCO) than Zoho CRM, and Zoho CRM is rated higher (98/100) than Pulse Mortgage CRM (79/100). Zoho CRM offers users more features (16) than Pulse Mortgage CRM (10). There is a clear winner in this case and it is Zoho CRM!

Looking for the right CRM solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

FocusIT, Inc Vs. Zoho

FocusIT, Inc: FocusIT, Inc. was established in 2002 and is headquartered in Scottsdale, Ariz. The company is a technology provider specializing in Software as a Solution (SaaS) products for the mortgage and financial services industries. FocusIT currently serves more than 1,000 clients and 15,000 mortgage professionals across the US, growing at an annual rate of...

Zoho: Zoho.com offers a comprehensive suite of award-winning online business, productivity & collaboration applications. Customers use Zoho Applications to run their business processes, manage their information and be more productive while at the office or on the go, without having to worry about expensive or outdated hardware or software. To date, Zoho...

Who is more expensive? Pulse Mortgage CRM or Zoho CRM?

The real total cost of ownership (TCO) of CRM software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Pulse Mortgage CRM and Zoho CRM.

Pulse Mortgage CRM price starts at $49 per license , On a scale between 1 to 10 Pulse Mortgage CRM is rated 4, which is lower than the average cost of CRM software. Zoho CRM price starts at $14 per user/month , When comparing Zoho CRM to its competitors, the software is rated 2 - much lower than the average CRM software cost.

Bottom line: Pulse Mortgage CRM is more expensive than Zoho CRM.

Which software includes more/better features?

We've compared Pulse Mortgage CRM Vs. Zoho CRM based on some of the most important and required CRM features.

Pulse Mortgage CRM: Billing/Invoicing, Campaign Dashboard, Campaign Management, Contract Management, Customer Service, Email Marketing, Lead Management, Marketing Automation.

Zoho CRM: Billing/Invoicing, Campaign Dashboard, Campaign Management, Contact Management, Customer Database.

Target customer size

The software is extensive and flexible enough to meet the needs of any business size and type. Zoho CRM is focused on startup to medium firms in different markets.