Compare Conversica and ReferenceEdge - Jun 2022

Shlomi Lavi

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Bottom Line: Which is Better - Conversica or ReferenceEdge?

ReferenceEdge is more expensive to implement (TCO) than Conversica, and ReferenceEdge is rated higher (83/100) than Conversica (77/100). Conversica offers users more features (6) than ReferenceEdge (0).

Looking for the right Sales solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Conversica Vs. Point of Reference

Conversica: Conversica is the leader in conversational AI for business and the only provider of AI-driven lead engagement software for marketing and sales organizations. The flagship Conversica® AI Sales Assistant helps companies find and secure customers more quickly and efficiently by automatically contacting, engaging, qualifying and following up with le...

Point of Reference: Since 2003, Point of Reference has been helping customers design and implement successful customer reference programs by combining industry knowledge and our comprehensive business-to-business customer reference management solutions. We're privately held and based in the mile-high city of Denver, Colorado where quality of life is part of our cultu...

Who is more expensive? Conversica or ReferenceEdge?

The real total cost of ownership (TCO) of Sales software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Conversica and ReferenceEdge.

Conversica price starts at $2,999 per company/month , On a scale between 1 to 10 Conversica is rated 6, which is similar to the average cost of Sales software. ReferenceEdge price starts at $4.50 per user/month , When comparing ReferenceEdge to its competitors, the software is rated 6 - similar to the average Sales software cost.

Bottom line: Conversica cost is around the same cost of ReferenceEdge.

Which software includes more/better features?

We've compared Conversica Vs. ReferenceEdge based on some of the most important and required Sales features.

Conversica: Business performance management, Lead Management, Sales Automation, Sales Management, Email Marketing, Contact Management.

ReferenceEdge: We are still working to collect the list of features for ReferenceEdge.

Target customer size

Conversica's typical customers include: SMBs, The software is a suitable product for businesses of all sizes.