Shlomi Lavi /
Nov 29, 2022
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Bottom Line: Which is Better - Customer Thermometer or Relationship Marketing?
Relationship Marketing is more expensive to implement (TCO) than Customer Thermometer, and Customer Thermometer is rated higher (97/100) than Relationship Marketing (62/100). Customer Thermometer offers users more features (7) than Relationship Marketing (3). There is a clear winner in this case and it is Customer Thermometer!
Looking for the right Customer Service solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Customer Thermometer Vs. Ephiphony, Inc.
Customer Thermometer: Before starting Customer Thermometer, we ran our own marketing agencies. Between us, we had over 100 clients; most were Fortune 500 and FTSE 350 companies.
We experienced the same problem. Once you get beyond about 20 staff it is impossible to handle the customers yourself. And that’s a really good thing.
You need to go and hire bright, enthu...
Ephiphony, Inc.: Epiphany, Inc. is a company that specializes in the development and implementation of creative branding and marketing programs for clients in luxury and philanthropy. We find our bliss in the combination of these two passions, creating strategic initiatives for luxury products and services that target the ultra-affluent consumer and causes that con...
Who is more expensive? Customer Thermometer or Relationship Marketing?
The real total cost of ownership (TCO) of Customer Service software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Customer Thermometer and Relationship Marketing.
Customer Thermometer price starts at $29 per month , On a scale between 1 to 10 Customer Thermometer is rated 4, which is lower than the average cost of Customer Service software. Relationship Marketing accurate pricing info is available upon request (they don't share it publicly), however , On a scale between 1 to 10 Customer Thermometer is rated 4, which is lower than the average cost of Customer Service software.
Bottom line: Relationship Marketing is more expensive than Customer Thermometer.
Which software includes more/better features?
We've compared Customer Thermometer Vs. Relationship Marketing based on some of the most important and required Customer Service features.
Customer Thermometer: Contact Management, Customer Database, Customer Service, Customer Support Tracking, Sales Reports, Email Invitations & Reminders, Site Intercept Survey.
Relationship Marketing: Data Import/Export, Basic Reports, Online Customer Support.
Target customer size
Customer Thermometer is ideal for different companies, big or small. The software has been used by small and medium businesses as well as large multi-national
organizations.