Customer Thermometer Review - why 4.8 stars?

Shlomi Lavi / updated: Mar 08, 2022

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What is Customer Thermometer?

Customer Thermometer is a customer satisfaction survey software that is cloud-based. The software allows customers to answer surveys directly from their emails. Here are some features of this software:

• Friction-free Email Surveys: This feature eliminates the click this link or extra emails, thereby increasing your survey response rate.
• Customize icons and Library: This feature offers icons that personalize and enhance feedback from customers.
• Out of the Box Reports: The eliminates the need to build reports; these reports can be gotten at the click of a button.

Customer Thermometer is a customer satisfaction survey founded in 2010 and headquartered in Brighton, Sussex, UK. The software company has about 16 employees working for them. The customer satisfaction survey software won the Queen Award for Enterprise for International Trade in 2019 and won the Gold Stevie Award for Customer Service in the same year.

Who is it best for?

Customer Thermometer is ideal for different companies, big or small. It is also highly useful for non-profit organizations because it supports different types of surveys. The software is very appropriate for satisfaction surveys. For instance, in a company or organization, the tool can be used for surveying employees. They can answer the survey in whenever its convenient while the employer gets a real-time response. Aside from that, service-oriented firms can gather customers feedback regarding their service. The same can be implemented in training, ISO, guests and outlook satisfaction questionnaires.

Main features and functionalities

As a business aimed at generating as much sales as you can, your primary objective would be to know what your customers want. You need to target the right customers first. The right surveys can already gather the pulse of your potential clients. Aside from that, creating surveys as a way to gather feedback also helps for you to evaluate if you are doing the right thing, whether you are selling a product or rendering service. The welfare of your firm depends on how you satisfy your customer, so it is very crucial to know their needs and respond to those. While it is challenging to get them to answer surveys, Customer Thermometer does that for you in a strategic way. Current users include Moonfruit, Bottle, Dura, and many others.

What is the actual cost?

The Customer Thermometer is priced per response, and it has 8 license pricing plans. Here are the plans:

• The Runner Plan: This plan is priced at $29 per month for unlimited users or agents and offers only 50 responses per month.
• The Jumper Plan: This plan is priced at $49 per month for unlimited users or agents and offers only 200 responses per month.
• The Flyer Plan: This plan is priced at $99 per month for unlimited users or agents and offers only 500 responses per month.
• The Mach 1 Plan: This plan is priced at $159 per month for unlimited users or agents and offers only 1000 responses per month.
• The Mach 2 Plan: This plan is priced at $259 per month for unlimited users or agents and offers only 5000 responses per month.
• The Mach 3 Plan: This plan is priced at $400 per month for unlimited users or agents and offers only 10000 responses per month.
• The Mach 4 Plan: This plan is priced at $700 per month for unlimited users or agents and offers only 20000 responses per month.
• The Enterprise Plan: This plan does not have its license pricing information made public.

All these plans have the same features, and only the assigned number of responses is different.

ITQlick pricing score is 5.8 out of 10 (10 is most expensive). Access ITQlick pricing guide for Customer Thermometer. You can also find here pricing information from Customer Thermometer's website.

Pros

• The software offers simple administration
• Customer Thermometer features an easy and enjoyable interface for customers
• The software comes with CRM integration
• Survey respondents are not kept anonymous, which can be useful for follow up actions
• Customer Thermometer can be integrated with other programs such as Zendesk and Desk.com

Cons

• The software can be challenging to get a code variable to work accurately
• Customer Thermometer is not supported in Open API, which could also be helpful.
• Some main competitors are ahead in terms of supported devices; Customer Thermometer is not compatible with Linux.
• A minor issue with the clunky password reset
• The company does not feature a live chat or community forum on their website

How it stacks up?

Access a head to head analysis of Customer Thermometer vs alternative software solutions.

Frequently Asked Questions (FAQs)

Is Customer Thermometer right for you or your business?

Customer Thermometer is a customer satisfaction and survey system that is designed for both small and large businesses in various industries like Transportation and Logistics, IT and Managed Service Providers, Education, Accountancy and Professional Services, Retail and eCommerce, BPO and Outsourcers, Facilities Management, Training Providers, Telco/ISP, and Medical/Social Care. Some businesses using this customer satisfaction survey system are Indeed, SONOS, Glossier, REMAX, etc.