Compare Oracle Marketing and Capsule CRM - Mar 2022

Shlomi Lavi

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Bottom Line: Which is Better - Oracle Marketing or Capsule CRM?

Oracle Marketing is more expensive to implement (TCO) than Capsule CRM, and Capsule CRM is rated higher (94/100) than Oracle Marketing (91/100). Oracle Marketing offers users more features (4) than Capsule CRM (3).

Looking for the right CRM solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Oracle Corporation Vs. Cloudwork

Oracle Corporation: Oracle Corporation is a computer technology corporation that specializes in developing and marketing computer hardware systems and enterprise software products – particularly database management systems. Employing approximately 113,644 people worldwide as of 30 June 2012,it has enlarged its share of the software market through organic growth and th...

Cloudwork: CloudWork is an integration as a service platform that allows anyone to build connections between business and social media apps. We take advantage of public APIs to enable tasks automation. As a result businesses are able to automate boring tasks, save time and increase productivity by defining triggers and actions with just a few clicks.

Who is more expensive? Oracle Marketing or Capsule CRM?

The real total cost of ownership (TCO) of CRM software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Oracle Marketing and Capsule CRM.

Oracle Marketing price starts at $2,000 per month , On a scale between 1 to 10 Oracle Marketing Cloud is rated 8, which is higher than the average cost of CRM software. Capsule CRM price starts at $18 per user/month , When comparing Capsule CRM to its competitors, the software is rated 2 - much lower than the average CRM software cost.

Bottom line: Oracle Marketing is more expensive than Capsule CRM.

Which software includes more/better features?

We've compared Oracle Marketing Vs. Capsule CRM based on some of the most important and required CRM features.

Oracle Marketing: Data Analysis Tools, BI & Analytics, Email Marketing, Marketing Automation.

Capsule CRM: Data Import/Export, Basic Reports, Online Customer Support.

Target customer size

Oracle Marketing's typical customers include: Small, medium and large size businesses, Customers of the software mainly include small and medium businesses from different industrial backgrounds.