Compare Oracle Marketing and Nutshell - Jan 2023

Shlomi Lavi

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Bottom Line: Which is Better - Oracle Marketing or Nutshell?

Oracle Marketing is more expensive to implement (TCO) than Nutshell, and Nutshell is rated higher (96/100) than Oracle Marketing (91/100). Oracle Marketing offers users more features (4) than Nutshell (0).

Looking for the right CRM solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:

Oracle Corporation Vs. Nutshell

Oracle Corporation: Oracle Corporation is a computer technology corporation that specializes in developing and marketing computer hardware systems and enterprise software products – particularly database management systems. Employing approximately 113,644 people worldwide as of 30 June 2012,it has enlarged its share of the software market through organic growth and th...

Nutshell: We’re building beautiful software that builds happy companies. We believe that smart design makes it possible to create a CRM that people enjoy. We also believe that CRMs need to be open, so we’ve built Nutshell to integrate with services like Google Apps, Zendesk, Olark, Wufoo and MailChimp. And our vision for software doesn’t end with the web....

Who is more expensive? Oracle Marketing or Nutshell?

The real total cost of ownership (TCO) of CRM software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Oracle Marketing and Nutshell.

Oracle Marketing price starts at $2,000 per month , On a scale between 1 to 10 Oracle Marketing Cloud is rated 8, which is higher than the average cost of CRM software. Nutshell price starts at $19 per user/month , When comparing Nutshell to its competitors, the software is rated 2 - much lower than the average CRM software cost.

Bottom line: Oracle Marketing is more expensive than Nutshell.

Which software includes more/better features?

We've compared Oracle Marketing Vs. Nutshell based on some of the most important and required CRM features.

Oracle Marketing: Data Analysis Tools, BI & Analytics, Email Marketing, Marketing Automation.

Nutshell: We are still working to collect the list of features for Nutshell.

Target customer size

Oracle Marketing's typical customers include: Small, medium and large size businesses, Customers of the software include organizations of all sizes and a variety of types.