Shlomi Lavi / Mar 07, 2023We publish unbiased reviews. Our opinions are our own and are not influenced by payments from advertisers. This content is reader-supported, which means if you leave your details with us we may earn a commission. Learn why ITQlick is free .
Spark by Marketo is more expensive to implement (TCO) than Zoho CRM, and Zoho CRM is rated higher (98/100) than Spark by Marketo (89/100). Spark by Marketo offers users more features (17) than Zoho CRM (16).
Looking for the right CRM solution for your business? Buyers are primarily concerned about the real total cost of implementation (TCO), the full list of features, vendor reliability, user reviews, and the pros and cons. In this article we compare between the two software products:
Zoho: Zoho.com offers a comprehensive suite of award-winning online business, productivity & collaboration applications. Customers use Zoho Applications to run their business processes, manage their information and be more productive while at the office or on the go, without having to worry about expensive or outdated hardware or software. To date, Zoho...
Marketo: In 2007, my co-founders and I created Marketo with a passion and a vision to build a great company – one that changes the market with our technology innovation and thought leadership; one that delivers real value to our customers; one that delights our users on a daily basis with the experience of working with our software; one that creates substan...
The real total cost of ownership (TCO) of CRM software includes the software license, subscription fees, software training, customizations, hardware (if needed), maintenance and support and other related services. When calculating the TCO, it's important to add all of these ”hidden costs” as well. We prepared a TCO (Total Cost) calculator for Zoho CRM and Spark by Marketo.
Zoho CRM price starts at $14 per user/month , On a scale between 1 to 10 Zoho CRM is rated 2, which is much lower than the average cost of CRM software. Spark by Marketo price starts at $895 per month , When comparing Spark by Marketo to its competitors, the software is rated 8 - higher than the average CRM software cost.
Bottom line: Spark by Marketo is more expensive than Zoho CRM.
We've compared Zoho CRM Vs. Spark by Marketo based on some of the most important and required CRM features.
Zoho CRM: this software is considered "feature-rich" with more than 10 important features, here is a partial list: Billing/Invoicing, Campaign Dashboard, Campaign Management, Contact Management, Customer Database, Customer Service, Customer Support Tracking, Dashboards.
Spark by Marketo: Campaign Management, Customer Service, Email Marketing, Lead Management, Marketing Automation.
Zoho CRM is focused on startup to medium firms in different markets. Spark by Marketo is specially designed for small businesses that are looking for a solution to automate their marketing processes.
starts at $14 per user/month
Zoho CRM is cloud-based customer relationship management and customer engagement solution designed for businesses of all sizes. The core features include artificial intelligence, pipeline management and team co...
Compare Pricingstarts at $895 per month
Spark by Marketo is a marketing automation solution to help users secure customers faster by automating marketing campaigns. Users can execute better campaigns using the flexibility and power of this software a...
Compare Pricing| ITQlick Score: | 98/100 |
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| ITQlick Rating: |
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| Pricing: | 2/10 - low cost |
| Category: | CRM -> Zoho CRM review |
| Company: | Zoho |
| Pricing: | starts at $14 per user/month |
| Typical customers: | Small, medium and large size businesses |
| Platforms: | Desktop, Cloud |
| Links: | Zoho CRM review, Zoho CRM pricing, Zoho CRM alternatives |
| ITQlick Score: | 89/100 |
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| ITQlick Rating: |
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| Pricing: | 8/10 - high cost |
| Category: | Marketing -> Spark by Marketo review |
| Company: | Marketo |
| Pricing: | starts at $895 per month |
| Typical customers: | Small, medium and large size businesses |
| Platforms: | Desktop |
| Links: | Spark by Marketo review, Spark by Marketo pricing, Spark by Marketo alternatives |
Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.