Acxiom Vs Salesforce CRM: Side-by-Side Comparison

ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick score ITQlick Score is a 1 to 100, the calculation is based on pricing, and functionality Vs. alternative solutions
Pricing score pricing Score is a 1 to 10 (10 is high cost), based on the TCO (cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
License pricing license pricing (if provided by the software vendor)
Hosting
Functionality score
Fit small business
Fit medium business
Fit large business
Software review
Compare
Acxiom
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
91/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
6.4/10
License pricing license pricing (if provided by the software vendor)
Pricing not available
Hosting
On premise
Functionality score
4
Fit small business
Fit medium business
Fit large business
Software review
Salesforce
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
95/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
6/10
License pricing license pricing (if provided by the software vendor)
$25 Per month/user
Hosting
On premise and Cloud
Functionality score
40
Fit small business
Fit medium business
Fit large business
Software review
Hatchbuck
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
98/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
2/10
License pricing license pricing (if provided by the software vendor)
$39 Per month
Hosting
On premise and Cloud
Functionality score
23
Fit small business
Fit medium business
Fit large business
Software review
Zoho
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
96/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
4.2/10
License pricing license pricing (if provided by the software vendor)
$12 Per month/user
Hosting
Cloud
Functionality score
36
Fit small business
Fit medium business
Fit large business
Software review
Salesboom
ITQlick rating ITQlick Rating is based on the software score (below) and aggregated online reviews
ITQlick Score
96/100
Pricing score Pricing score ranges between 1 to 10 while 1 is low TCO and 10 is high TCO (TCO - total cost of ownership: cost of licences, customizations, training, hardware when relevant) Vs. alternative solutions
3/10
License pricing license pricing (if provided by the software vendor)
$14 Per month/user
Hosting
Cloud
Functionality score
33
Fit small business
Fit medium business
Fit large business
Software review

Acxiom Vs. Salesforce CRM: Price & Features - Which is better?

Apr 29, 2019

Looking for the right CRM solution for your business? buyers like you are primarily concerned about the real total implementation cost (TCO), full list of features, vendor reliability, user reviews, pros and cons. in this article we compare between the 2 software products:

Vendor comparison

Acxiom : Acxiom is an enterprise data, analytics and software as a service company that uniquely fuses trust, experience and scale to fuel data-driven results. Known worldwide for our marketing database and consumer data technologies, we power marketing insight for 47 of the Fortune 100 brands. Today we enable more than a trillion data transactions each week and are focused on innovating technologies that enable clients to extend this insight to their media investment and marketing partner ecosystem: advanced analytics, digital media platforms, and multichannel marketing integration.

Salesforce.com: Salesforce.com Inc. is a global enterprise software company headquartered in San Francisco, California, United States. Best known for its customer relationship management (CRM) product, through acquisitions Salesforce has expanded into the "social enterprise arena". It was ranked number 27 in Fortune's 100 Best Companies to Work For in 2012. It is listed on the New York Stock Exchange and is a constituent of the S&P 500 index.

Pricing/cost comparison

The real cost of CRM software includes the software license, subscription fees, software training cost, customization cost, required hardware, and the cost of maintenance & support and other related services. It's critical that you account for all of these costs to gain an understanding of the system's "total cost of ownership". We prepared a total cost calculator for Acxiom TCO and Salesforce total cost to help with the total cost of ownership calculation.

Acxiom price Starting from $49 per month , on a scale between 1 to 10 Acxiom is rated 6, which is similar to the average cost of CRM software. Salesforce price Starting from $25 Per month/user , when comparing Salesforce to their competitors, the software is rated 6 - similar to the average CRM software cost.

Bottom line: Acxiom cost is around the same cost of Salesforce.

Features and functionality

As with any business software solutions, it’s important to consider the features & functionality. The tool should support the processes, workflows, reports and needs that matter to your team. To help you evaluate this, we've compared Acxiom Vs. Salesforce CRM based on some of the most important and required CRM features.
Acxiom: Data Import/Export, Basic Reports, Online Customer Support, ..
Salesforce list of features include the following: Campaign Dashboard, Campaign Management, Case Management, Contact Management, Customer Database, .

Target customer size

The software is a useful product for businesses of all sizes and a wide range of types. Salesforce is ideal for individuals as well as companies.

Acxiom

ITQlick rating
(3.9/5)

Starting from $49 per month

Acxiom Mainframe Services is a package of IT asset management solution for businesses of all sizes. It offers such capabilities as talent management, cost management, remote management, and others. The s

Categories: CRM.

Salesforce

ITQlick rating
(4.5/5)

Starting from $25 Per month/user

Salesforce is a cloud-hosted customer relationship management (CRM) software suite that offer solutions for small, mid-level and enterprise organizations focusing mainly on sales and support. The software offer

Categories: Sales Management, Sales Force Automation (SFA), Lead Management, Task Management, Project Management.

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Compare specifications

Acxiom Specifications

Name: Acxiom
Company: Acxiom
Address 601 E East 3rd Street, Little Rock, AR 72201, United States
Website:Acxiom
Platforms: Desktop, Cloud

Compare features

Acxiom: 3 Features

Data Import/Export
Basic Reports
Online Customer Support

Salesforce: 8 Features

Campaign Dashboard
Campaign Management
Case Management
Contact Management
Customer Database
Customer Self Service Portal
Customer Service
Customer Support Tracking