Optimizely Review - why 3.7 stars?
Compare Pricing
| ITQlick Score: | 62/100 |
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| ITQlick Rating: |
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| Pricing: | 3.2/10 - low cost |
| Category: | Conversion Rate Optimization -> Optimizely review |
| Ranking: | Ranked 8 out of 21 Conversion Rate Optimization systems |
| Company: | Optimizely |
| Pricing: | starts at $50,000 per year |
| Typical customers: | Large business |
| Platforms: | Desktop |
| Links: | Optimizely pricing, Optimizely alternatives |
Shlomi Lavi / updated: Jul 14, 2022We publish unbiased reviews. Our opinions are our own and are not influenced by payments from advertisers. This content is reader-supported, which means if you leave your details with us we may earn a commission. Learn why ITQlick is free .
Table of Contents
What is Optimizely?
Optimizely is an A/B testing or split testing solution for small and medium businesses. It supervises the design changes and offers website optimization. The software was designed and launched by Optimizely which is a tech startup based in California, United States.Who is it best for?
Optimizely is one of the most widely used marketing tools among enterprise companies. It can be used by agencies, software houses, publishers, retail and sale, media and entertainment, and other domains. Some major customers of the software include The Walt Disney Company, LiveStrong, and Rocket Lawyer etc.Main features and functionalities
The software tests simple and complex design changes of the website through its A/B testing mechanism. New design and element changes are validated to improve the conversion rate without any need of changing the site code. Reliable data-based solutions are offered for website optimization and the impact of changes on various website metrics is measured.Constant testing and optimization of the web page results in increased revenue, leads, downloads, donations, and registrations. The software tests two versions of the web page called control version and variation version. Effect of each version is measured on conversion rate and successful version is chosen.
What is the actual cost?
The cost of license starts at $50,000 per year. ITQlick pricing score is 3.2 out of 10 (10 is most expensive). Access ITQlick pricing guide for Optimizely. You can also find here pricing information from Optimizely's website.How it stacks up?
Access a head to head analysis of Optimizely vs alternative software solutions. ITQlick rating
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Frequently Asked Questions (FAQs)
List of categories
Web store
Internet & Online
List of features
Data Import/Export
Basic Reports
Online Customer Support
Auditor - Shlomi Lavi
Shlomi Lavi is an entrepreneur and founder of ITQlick.com. He holds a Bachelor of Science (B.Sc.) in Information Systems Engineering from Ben Gurion University in Israel. Shlomi brings 17 years of global IT and IS management experience as a consultant and implementation expert for small, medium and large-sized (global) companies. Shlomi’s goal is to share the best knowledge and news about information systems so you can make smarter buying decisions for your business.